Marketing Manager

Summary

Join Donorly as their Marketing Manager and lead their marketing efforts, ensuring alignment with business objectives and contributing to growth. You will oversee campaign execution, lead generation, and marketing automation, working closely with sales and business development teams. This is a full-time, fully remote role requiring a 4-hour overlap with 9 AM - 5 PM EST working hours. The ideal candidate possesses 5+ years of marketing experience, advanced proficiency in marketing platforms, and strong analytical and organizational skills. Donorly offers a competitive salary ($3,000 - $3,500 per month), paid time off, and a fully remote work environment. Apply through JobRack; direct contact with the employer is not allowed.

Requirements

• 5+ years of marketing experience, with a focus on campaign management and lead generation
• Proven ability to develop and execute marketing strategies aligned with business goals
• Advanced proficiency with marketing platforms like Mailchimp, Google Analytics, and HubSpot
• Strong background in multi-channel marketing (email, events, social media, content)
• Expertise in lead generation and marketing automation
• Ability to integrate marketing with sales processes for seamless lead transitions
• Strong analytical skills to assess marketing KPIs and optimize campaigns
• Exceptional organizational skills to manage multiple projects in a fast-paced environment

Responsibilities

• Develop and execute marketing strategies that support business goals
• Track and analyze marketing performance, ensuring data-driven decision-making
• Lead inbound marketing strategies to increase traffic to Donorly's website to generate high-quality MQL's and optimize the website to convert MQL's into SQL's
• Oversee email marketing campaigns, newsletters, event promotions, lead magnets, and nurture campaigns and optimize for conversion
• Manage virtual event planning and execution
• Lead SEO strategy, content strategy, and manage all social media platforms
• Ensure brand consistency across all marketing efforts
• Maintain and optimize CRM tools like HubSpot for lead management

Preferred Qualifications

• ClickUp experience
• Experience in the US non-profit sector

Benefits

• Salary - $3,000 - $3,500 per month, depending on experience
• Full-time - Fully remote
• Paid Time Off -15 vacation days, 5 sick days, and 12 floating holidays