Liatrio is hiring a
Marketing Manager

Summary

Join Liatrio's small-but-mighty marketing team as a hands-on Marketing Manager with a proven track record in B2B marketing. This role requires a problem solver who enjoys executing and serving as an internal consultant to translate highly-technical work into demand-generating collateral.

Requirements

• Skilled in multiple marketing domains
• Out-of-the-box thinker, creative, and collaborative
• Magician-level skills with tools/MarTech, especially Adobe Creative Suite, CRM (Hubspot a plus), and Figma (a plus)
• Strong critical thinking and problem solving skills
• Effective planning, organizing and communication skills
• Very familiar with Google Workspace tools (especially Google Slides)
• Portfolio demonstrating successful campaigns/projects

Responsibilities

• Industry knowledge of marketing tactics and strategy, PR, direct marketing / events, communications, and branding to drive demand generation and conversions
• Develop and own campaigns/initiatives end-to-end that align and enhance our current GTM, brand, and marketing strategy
• Accountable for metrics, analyzes data, and effectively uses evidence to understand the market and influence stakeholders
• Drive innovations and collaborate on existing digital marketing, product marketing, content creation, branding, and processes
• Create promotional and collateral materials (both internal and external), including website content, presentation materials, social media, briefs, and email
• Ensure that all copy is optimized for SEO across website, blog content, and social media; best practices to maximize reach and performance
• Work cross-functionally with leadership, back-office teams, and client-facing consultants & engineers
• Provide recommendations for and own relationships with external vendors, tools, and services

Benefits

• Full benefits including unlimited PTO
• Funded HSA option
• Company bonus