Marketing Manager

Summary

Join Verve, a global leader in advertising technology, as a Sales Enablement/Marketing Manager. You will play a pivotal role in driving sales effectiveness and marketing impact, crafting compelling sales collateral, collaborating across teams, and creating engaging content. This position requires a bachelor's degree, 5+ years of B2B/product marketing experience in AdTech, and proven sales enablement skills. You will be responsible for managing event strategy, ensuring team alignment, and reporting performance. Verve offers a comprehensive benefits package, including wellness days, a training budget, and a personalized benefits platform.

Requirements

• Educational Background: A bachelor’s degree in marketing, business, or a related field
• Industry Expertise: At least 5 years of experience in B2B and/or product marketing within AdTech
• Sales Enablement Mastery: Proven experience creating impactful sales presentations, one-sheets, and other materials while working closely with sales teams
• Marketing Strategy Experience: Expertise in designing and executing marketing campaigns, backed by strong market research and a data-driven approach to decision-making
• Project Management Excellence: The ability to juggle multiple projects while meeting deadlines and delivering exceptional results
• Content Marketing Know-How: Proficiency in email marketing, blogging, webinars, and other content-driven strategies
• Tech-Savviness: Advanced knowledge of Google Slides, Sheets, and Docs to support seamless collaboration and execution
• Language Fluency: Native-level proficiency in English

Responsibilities

• Craft compelling sales collateral: Develop and maintain a suite of sales materials, including pitch decks, brochures, case studies, and product sheets. Ensure all collateral is engaging, up-to-date, and aligned with our brand voice
• Collaborate across teams: Partner with product and marketing teams to design targeted messaging and tailor content to support every stage of the sales funnel
• Create engaging content: Drive the development of high-value content, such as blog posts, social media updates, webinars, and email campaigns, that resonates with our audience and drives engagement
• Lead event strategy and execution: Manage end-to-end event planning, from strategic selection to seamless execution, ensuring events drive measurable business growth
• Ensure team alignment: Work closely with sales, marketing, and product teams to ensure a unified approach to goals, strategies, and messaging
• Turn success into stories: Identify standout campaigns, develop impactful case studies, and share insights to inspire future efforts
• Analyze and report performance: Deliver regular, data-driven reports to senior management, showcasing key sales and marketing performance metrics and actionable insights

Preferred Qualifications

• Global Perspective: Experience working in EMEA markets and tailoring strategies for diverse audiences is a plus!
• Deep knowledge of the supply landscape, including Supply Side Platforms (SSPs) and Demand Side Platforms (DSPs), to inform strategic campaigns and initiatives

Benefits

• 3 Wellness days per year (in Q1, Q2 & Q3) and Employee Assistance Program to help you maintain your well-being
• Enhance your professional skills with a yearly training budget and improve your language skills through German and/or English classes
• Work and Travel Program (monthly raffle after 2 years of employment)
• Employee Referral Bonus
• Employee Shares Purchase Plan
• You will be entitled to 12 holidays per year and unlimited PTO in addition to any of the public/bank holidays
• 401(k) Retirement plan with company match
• Comprehensive benefits package including Medical, Dental, Vision, Disability and Life Insurance
• Personalized Benefits Platform; with a budget of 100 USD/month, you can choose the benefits that fit you best from the following options: Internet allowance, Meal plan services, Spa services, Fitness classes & subscriptions, Travel credits
• Employee Assistance Program and Parental Leave
• Medical & Dependent Care FSA & Commuter Benefits
• Accident Insurance, Pet Insurance, and Identity Theft Protection