Marketing Manager, Virtual Events

Summary

Join Deel, a rapidly growing SaaS company, as a Marketing Manager with a dual focus on webinar strategy and DACH region marketing. You will plan, execute, and optimize localized webinars across key European markets, collaborating with various teams to identify topics and speakers. Responsibilities include managing webinar logistics, developing promotion strategies, tracking performance, and analyzing metrics. You will also lead localization efforts for the DACH market, ensuring content resonates with German-speaking audiences. This role requires strong project management skills, experience in B2B marketing, and proficiency in English. German proficiency and experience with specific marketing tools are a plus. Deel offers competitive pay, stock grant opportunities, flexible remote work, and additional perks.

Requirements

• Excellent English communication skills (written and verbal)
• 3+ years’ experience in a B2B marketing role, with proven success in managing webinars or virtual events
• Strong project management skills and attention to detail
• Solid understanding of European B2B marketing, particularly in the DACH region
• Experience working with tools such as ON24, Zoom, GoToWebinar, HubSpot, Salesforce, or similar
• Ability to multitask and manage multiple projects in a fast-paced environment
• Knowledge of digital marketing best practices and demand generation strategies

Responsibilities

• Plan, execute, and optimise localised webinars across key European markets: UK, France, Nordics, and DACH
• Collaborate with sales, product, and content teams to identify relevant topics and speakers
• Manage all logistics, platforms, timelines, and communications for webinars
• Develop and execute webinar promotion strategies across email, social, and paid channels
• Track performance, analyse webinar metrics, and deliver actionable insights to improve future events
• Lead localisation efforts for the DACH market, including adapting existing global content and campaigns, and creating new, market-specific materials
• Ensure all content and campaigns are culturally relevant and resonate with German-speaking audiences
• Support execution of integrated marketing campaigns in the DACH region, including digital, email, and event initiatives
• Partner with the central marketing and regional sales teams to align messaging and strategy

Preferred Qualifications

• Proficiency in German is a plus
• Experience in SaaS or tech industry is a plus
• Familiarity with other European languages (French, Swedish, etc.) is a bonus

Benefits

• Stock grant opportunities dependent on your role, employment status and location
• Additional perks and benefits based on your employment status and country
• The flexibility of remote work, including optional WeWork access