Marketing Events Manager

Summary

Join Endear, a leading AI-powered omnichannel CRM, as their Events Manager to build and own events as a strategic driver of growth, brand, and mission. You will leverage creativity and experience to ensure Endear stands out at industry trade shows, partner collaborations, and in-person/virtual events. This critical role involves driving industry awareness and customer acquisition while making a positive impact. The ideal candidate possesses deep knowledge of event planning, budget management, attendee engagement, and relationship building. They will thrive in a fast-paced, collaborative environment and demonstrate an entrepreneurial spirit and process-oriented mindset. This role requires managing and marketing events at a Series A startup, achieving KPIs through in-person and virtual events, and a willingness to travel. Endear offers a remote work environment and various benefits.

Requirements

• 2-4+ years managing and marketing events at a Series A startup
• Proven track record of achieving KPIs through in-person and virtual events
• Willingness and ability to travel as needed for events
• An appreciation for detail, organization & creative problem-solving
• Strong active-listening, communication, time management skills
• Self-starter who takes ownership and is always willing to try things differently
• Enjoys working in a fast-paced and ever-changing environment
• Strong ability to self-manage and prioritize tasks; knows how to balance the “long game” with small wins
• Eager to learn and grow beyond this role by having an "all hands on deck" attitude
• Comfortable working remotely

Responsibilities

• Recommend, plan, execute, and promote industry events, company-owned events including webinars/dinners, customer events, partner events, etc
• Understand and communicate the unique value of every event and work collaboratively with the rest of the marketing team to recommend how the company should be positioned
• Understand the broad and specific attendee personas and develop a plan to attract, engage, and communicate with this audience before, during, and after the event
• Set priorities for success at the event including plans to identify and interact with best fit / ideal attendees
• Create and/or collaborate with other members of the team to create event assets including registration pages, promotional messaging, swag, webinar assets, leave behinds, promotional activities, etc
• Create cross-functional outreach plans to both prospects and customers
• Create post-event nurture plans for event connections, attendees that we're not connected with, and potential partners
• Recommend new event and sponsorship opportunities with ROI-driven budget justification
• Lead post-event reflection with key stakeholders, document learnings, apply these to learnings to future events
• Report on metrics related to event goal including target engagement, growth, and revenue
• Support the marketing relationship and communication with our partners including co-sponsorship and promotion opportunities, content sharing, partner newsletter, and website listing
• Align event participation with quarterly, annual marketing and organization goals and focus-areas
• Share industry, competitor, partner learnings with the larger Endear team and ideas on why it matters and what can be done with it

Preferred Qualifications

Experience with retail-industry events (The Lead, ShopTalk, NRF, etc.) a bonus

Benefits

• 100% remote work
• Healthcare package including dental and vision
• Stipend for co-working space or home office equipment
• Flexible time off with unlimited vacation days