Senior Events Marketing Manager

Summary

Join Unqork's Product Marketing team as an Event Marketing Manager and play a pivotal role in shaping and executing event strategies across key industries. You will manage event plans, field marketing, and large-scale sponsorships, overseeing budgets and tracking pipeline development to maximize ROI. Collaborate with various teams, including Sales, Customer Success, and Product, to create engaging event experiences. Leverage campaign reporting to monitor lead progression and adapt strategies to meet targets. The ideal candidate possesses extensive experience in B2B enterprise software event marketing and a proven ability to manage multiple priorities effectively. Unqork offers a remote-first work environment with excellent benefits.

Requirements

• 3+ years of experience in marketing business-to-business enterprise software solutions
• 5+ years of experience in event marketing
• Enterprise SaaS marketing experience
• Experienced in interpreting market dynamics and developing robust plans, taking sales and marketing pipeline targets into consideration
• Must be extremely organized and able to handle multiple, competing priorities
• Comfortable with creative problem solving and operating with some ambiguity in order to achieve the event marketing goals
• Experience with a virtual event platform like RingCentral
• Experience with high-touch, executive events
• Experience leading and executing User conferences
• Experience with Salesforce and reporting
• Ability to travel up to 10% of the time

Responsibilities

• Manage the event plan and field marketing strategies across the portfolio of Unqork’s key industries including large scale event sponsorships, Unqork hosted executive and user events (including our annual Create event), and virtual events
• Manage marketing and Demand Generation targets following your activities to track pipeline development, making recommendations to improve ROI
• Create different types of events in tandem with Marketing, Sales, Customer Success and Product leaders; including logistics pre and post event in order to provide the right event experience and return on investment
• Work closely with Product Marketing and Product to enable sales on current messaging and sales plays prior to marquee events
• Use campaign reporting to monitor lead progression and obtain feedback on quality and adjust plans to reach targets
• Oversee event budget management

Benefits

• Work from home with a remote-first community
• Unlimited PTO (and the encouragement to use it)
• Student loan payback program
• 100% employer-covered medical, dental, and vision options available to you and your dependents
• Flexible Spending Account (FSA)
• Monthly stipend toward your WFH setup, vacation, development and more
• Employer-sponsored 401(k) with contribution match
• Robust DEI Program that compensates ERSG leaders for their efforts
• Subsidized ClassPass Membership
• Generous Paid Parental Leave