Persona is hiring a
Marketing Operations Manager in United States

Summary

The job is for a Marketing Operations Manager at Persona, a company building an identity infrastructure. The role involves driving pipeline growth, data analytics, process automation, and managing the marketing tech stack. The candidate should have 3+ years of marketing operations or relevant experience in B2B SaaS, proficiency in SFDC, and experience as a Marketo admin.

Requirements

• 3+ years of marketing operations or relevant experience in B2B SaaS
• Proficient in SFDC and crafting Salesforce reports
• Experience as a Marketo admin

Responsibilities

• Support reporting and operational initiatives across marketing to drive performance improvements and process efficiencies
• Onboard, maintain, and continuously optimize marketing tech stack
• Manage implementation of new Marketo programs
• Partner with Marketing, Sales, Revops, and Growth to continuously optimize lead upload, matching, and tracking processes
• Support reporting design and improve measurement capabilities
• Support Marketing on ad-hoc analysis to drive campaign efficiency

Preferred Qualifications

• Proven analytical and problem-solving skills. Familiarity with SQL is a plus
• Experience with modern marketing tools and solutions such as Zoominfo, Outreach, Qualified, 6Sense, Clearbit, Amplitude, GA, Segment
• Experience managing ABM tools and operations is a plus

Benefits

• Medical, dental, and vision
• 3% 401(k) contribution
• Unlimited PTO
• Monthly mental health days
• Family planning benefits
• Professional development stipends
• Wellness benefits