Marketing Operations Manager

Summary

Join Sprinto, a leading information security compliance automation platform, as a Marketing Ops Specialist. You will optimize marketing operations, manage marketing technologies, analyze performance data, and implement improvements. This role demands a strategic thinker with strong execution and technical skills. Responsibilities include managing marketing processes, analyzing marketing performance, optimizing campaigns, and mastering marketing automation platforms. Collaboration with various teams is crucial. The ideal candidate possesses extensive marketing operations or analytics experience and strong analytical, technical, and communication skills.

Requirements

• 5+ years of experience sailing the marketing seas, preferably in marketing operations or analytics
• A proven track record navigating marketing automation platforms and CRM systems
• A treasure map of strong analytical skills, with the ability to turn data into actionable insights
• Proficiency in navigating marketing analytics tools like Google Analytics and Tableau
• Technical skills as sharp as a cutlass, including proficiency in SQL, Excel, and other data analysis tools
• Communication skills as clear and powerful as a ship's bell ringing through the fog
• The ability to weather the storm of a fast-paced, dynamic environment and manage multiple projects with ease

Responsibilities

• Develop, finesse, and optimize our marketing processes and workflows for peak performance
• Captain the ship of marketing technologies and tools, ensuring they're shipshape and ready for action
• Navigate the seas of lead management, including scoring, routing, and nurturing, to keep our sails full
• Dive into the data depths, collecting, analyzing, and reporting on marketing performance across the seven seas of channels and campaigns
• Uncover hidden treasures of insights and recommendations to guide our marketing adventures
• Chart our course with dashboards and regular performance reports to keep us on course
• Plot courses with the marketing crew to plan, execute, and fine-tune our marketing campaigns
• Set sail on A/B testing and other experiments to discover the buried treasure of best practices and improve campaign performance
• Keep a keen eye on the stars of key metrics to steer our campaigns toward success
• Be the master of our marketing automation platforms (e.g., HubSpot), ensuring they're firing on all cannons
• Guard the treasure of data integrity and accuracy within our CRM and other marketing systems
• Hoist the sails of our marketing technology stack to support our grand adventures
• Work hand-in-hand with our marketing crew and other teams to test hypotheses and chart new courses
• Act as the compass, guiding our coordinated efforts with various teams within the department

Preferred Qualifications

Certifications in marketing automation platforms (e.g., HubSpot, Marketo) are like hidden treasures waiting to be discovered

Benefits

• 100% Remote Opportunity
• 5 Days Working With FLEXI Hours
• Group Medical Insurance (Parents, Spouse, and Children)
• Group Accident Cover
• Unlimited Leaves
• Company Sponsored Device
• Education Reimbursement Policy