Marketing Operations Manager

Summary

Join DNSFilter as a Marketing Operations Manager and contribute to the Revenue Operations strategy by optimizing marketing processes, overseeing data infrastructure, and driving lead management. This full-time remote role is open to candidates in the US and Canada.

Requirements

• 5+ years of experience in Marketing Operations or Revenue Operations
• Proficiency with Salesforce, HubSpot, and marketing automation tools
• Strong analytical skills with the ability to interpret data and translate insights into actionable improvements for Marketing and RevOps
• Experience managing lead processes, including lead scoring, nurturing, and routing
• Exceptional project management skills
• Outstanding communication and collaboration skills

Responsibilities

• Design, implement, and refine marketing processes that support lead generation and conversion efforts
• Oversee and optimize the marketing technology stack, focusing on integration between marketing systems, Salesforce, and the data warehouse to maintain accurate and accessible data for performance insights
• Support marketing teams in executing campaigns by setting up workflows, managing audience segmentation, and capturing accurate data for attribution and performance analysis
• Develop and maintain dashboards, reports, and metrics to track campaign performance, pipeline impact, and marketing ROI
• Oversee the Lead-to-Contact, Opportunity, and Account Object lifecycle within Salesforce to ensure clean data, effective routing, and alignment with Marketing, Sales, and Customer Success
• Establish and enforce data hygiene protocols across objects (Lead, Contact, Opportunity, and Account), implementing robust data cleansing, deduplication, and enrichment processes
• Develop and manage clear rules of engagement between Marketing, Sales, and Customer Success, defining ownership, handoff points, and required actions at each stage in the Lead-to-Account journey
• Collaborate with Sales and Customer Success Operations to align object and data management processes with revenue goals and ensure consistent handoff procedures
• Drive automation for seamless lead flow between objects and teams, supporting automated lead scoring, enrichment, and task creation at each lifecycle stage
• Collaborate with RevOps and Cross-Functional Teams to align on goals, metrics, and process handoffs
• Contribute to the Revenue Operations strategy by bringing a marketing-focused perspective, ensuring all Marketing processes are closely aligned with the company’s growth and revenue objectives
• Develop training programs and knowledge-sharing resources for marketing, sales, and RevOps teams to ensure proficiency in data handling, compliance, and tools

Benefits

• 100% work-from-home position
• Pathway to promotion to additional organizational positions and responsibilities based upon results and performance
• Flexible Fridays
• Paid company-wide week off at the end of each year
• Flexible Vacation policy
• Awesome company swag
• Home office buildout allowance
• Full medical, dental, and vision benefits for US and Canada based employees
• Full short-term disability and life benefits; available long-term disability
• 401k with vested company matching for qualifying employees