Media Analytics Associate

Summary

The job is for a Media Analytics Associate at EDO, a TV outcomes company. The role involves managing client accounts, developing reports, delivering insights, contributing to data accuracy, understanding industry dynamics, and supporting sales and business development. The ideal candidate has 1-3 years of experience in advertising/marketing research, corporate strategy, or consulting, with a preference for those with interest or experience in the Media and Entertainment industry.

Requirements

• One to three years of experience in advertising/marketing research, corporate strategy, or consulting
• Ability to write and deliver presentations and reports that present our information in a succinct and usable manner
• Highly comfortable with client engagement, and able to present analytics results to clients
• Versatility, i.e., the ability and willingness to wear multiple hats and switch gears frequently
• A self-starter who is comfortable with ambiguity, and who has the desire to be part of a fast-growing, exciting, and nimble start up company

Responsibilities

• Manage client accounts as the day-to-day EDO point person for the research and insights teams at TV Networks and Fortune 500 advertisers
• Develop standard reporting and custom analyses for advertiser clients that highlight the power of EDO in optimizing advertising creative and media decisions
• Proactively deliver advertising category and brand-level insights to TV Networks that can be used to help drive TV ad sales
• Contribute to expansion of EDO Convergent TV measurement through managing first party ad tags and site pixels, and troubleshooting where needed
• Understand our clients’ needs and determine new ways to present EDO data in compelling ways that match those needs
• Ensure that clients are deriving maximum value from the EDO partnership to ensure high client satisfaction, renewals, and account growth
• Support the sales and business development process by producing analyses and marketing collateral for new business presentations
• Work with the EDO product team, engineers and data scientists to plan and prioritize features. Work with the data quality team to maintain data accuracy and completeness

Preferred Qualifications

• Exposure to R and SQL preferred, with interest in expanding skills with these tools
• Experience with pixel tagging process for either ads and/or site activity is a plus
• Passion for movies, TV and advertising is a plus

Benefits

• EDO offers a competitive compensation package that includes mid-stage equity and competitive salary
• Flexible Time Off
• Medical, dental and vision coverage, deeply discounted by EDO
• 401(k) plan, FSA, HSA
• Commuter Benefits
• When in an office, employee meals, snacks, and more