Remote Media Buyer

Summary

The job is for a Senior Media Buyer or Lead Media Buyer at a USA-based brand incubator in Lithuania. The role involves planning, executing, and optimizing customer acquisition efforts on Native ads platforms, managing large-scale budgets, analyzing data, collaborating with teams, and more.

Requirements

• Experience in performance marketing for e-commerce or online retail, especially in B2C
• Strong analytical skills with the ability to handle large sets of data and numbers
• Expertise in setting up Google web and conversion tracking, understanding attribution's impact on campaign performance
• Experience in scaling campaign spending, managing budgets of 5-10k daily
• Fluent in English at a C1 level
• Creative thinker who can guide design teams based on trends and data, with experience in writing and ideating landing pages
• Previous experience in running Native/Facebook/Google ads
• Self-starter with excellent multitasking abilities and attention to detail
• For the Lead position, prior experience in managing a team of 2-4 people is required

Responsibilities

• Plan, execute, monitor, and optimize customer acquisition efforts on Native ads platforms for revenue and growth
• Manage large-scale budgets and paid customer acquisition campaigns
• Analyze extensive data for business insights and action items
• Implement improvements for increased campaign activity, including ad-copy and landing page optimization, bidding strategies, and targeting
• Develop and maintain a monthly media plan across all campaigns
• Proactively optimize purchased media through A/B testing, landing page optimization, and targeting
• Leverage analytics tools to optimize marketing campaign performance
• Collaborate with Creative team and the Product team members in order to assist with creating and publishing ad campaigns, identify opportunities for improvement and scale

Preferred Qualifications

A bachelor's degree in marketing, business, or related fields is an advantage

Benefits

• Exciting opportunity to collaborate with a US-based company and lead their development in Lithuania
• Professional development opportunities
• Stock ownership plan
• Competitive salary starting from 2000 EUR/month (NET), with monthly bonuses up to 35% of your pay. We are open to discussing salary adjustments based on your skills and competencies