Media Buyer

IMPACT BRANDS
Summary
Join IMPACT BRANDS as a remote Media Buyer (Native, DSP, Programmatic) and contribute to a company impacting millions of lives globally. We offer a remote-first culture with a home office budget, health and wellness budget, and generous paid time off. This role involves planning and managing ad campaigns on native advertising platforms, developing custom audiences, collaborating with cross-functional teams, and optimizing campaign performance. We prioritize professional growth and offer various benefits, including an achievement bonus, access to company products, and team-building activities. The ideal candidate possesses a bachelor's degree, 2+ years of experience managing native ad campaigns, strong analytical skills, and excellent communication abilities. Experience with other advertising platforms is a plus.
Requirements
- Bachelorβs degree or higher in marketing, advertising, business, or a related field
- 2+ years of hands-on experience managing and optimizing Native Ads campaigns on platforms
- Strong understanding of audience segmentation and social media best practices to optimize conversions
- Familiarity with Google Analytics for tracking and analyzing campaign performance
- Excellent analytical, problem-solving, and creative thinking skills
- Strong interpersonal skills, with the ability to communicate effectively and collaborate with different teams
- Ability to work both independently and as part of a team
- A passion for social media, particularly in working with sports-related campaigns, with a commitment to staying up to date with the latest trends and innovations
- Demonstrate fluency in English
Responsibilities
- Plan, create, and manage ad campaigns on Native Advertising platforms
- Develop and utilize Custom Audiences to enhance campaign effectiveness
- Work cross-functionally with other departments, including the creative team, to ensure ad visuals and messaging align with campaign goals
- Research and test new audience segments and creative strategies to improve campaign results
- Continuously optimize and analyze the performance of advertising campaigns to meet KPIs
- Assist in the development, execution, and optimization of social media strategies from concept to launch
- Perform other media buying tasks as required to support the overall advertising objectives
Preferred Qualifications
Experience with other advertising platforms (e.g., YouTube ads, TikTok Ads, Google Ads)
Benefits
- Remote work
- Home office budget
- Health and wellness budget
- 25+ Working Days of Holidays
- Volunteering. Embrace the opportunity to dedicate 2 paid days each year towards personal growth and community impact
- Personal development opportunities. Improve yourself through training online or conferences worldwide - Miami, Las Vegas, Dubai, Bangkok, etc
- Professional growth. Exceptional performance is recognized and rewarded, offering opportunities for career advancement based on your contributions to our success
- Achievement Bonus
- Our company products. Get exclusive access to our health and wellness products
- Flatwork culture. The chance to influence the company right from the start
- Team spirit. Enjoy regular team-building activities and engaging online events
- A whole bunch of other benefits (Welcome Package, etc.)
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