Leadtech Group is hiring a
Mobile Social Ads Manager
Leadtech Group
π΅ $30k-$60k
πRemote - Spain
Please let Leadtech Group know you found this job on JobsCollider. Thanks! π
Summary
The job is for a Mobile Paid Marketing Manager at Leadtech, a digital business company. The role involves creating and executing a paid social media acquisition strategy for mobile apps, managing relationships with internal teams and external agencies, performing AB tests, analyzing data, and optimizing copy for paid social ads campaigns.
Requirements
- At least 5 years of experience in Social Media Advertising campaigns
- At least 2 years of experience leading a team
- Proficient in Facebook and Instagram Ads is mandatory
- Strong knowledge in Google Analytics, Google Tag Manager, Firebase & MMPs
- Advanced level in Power Editor & Facebook Ads Manager
- Advanced Microsoft Excel skills
- Strong analytical skills
- Fluent in English
- Very strong attention to detail
- Capable of managing multiple projects simultaneously
- Ability to work independently and synthesize large amount of data
- Flexibility, being able to adapt quickly to changing priorities
- Desire to share your experiences and knowledge
- Team worker, self-motivated and proactive
Responsibilities
- Create a paid social media acquisition strategy for Mobile Apps
- Develop the social ads area for mobile applications from scratch
- Ensure campaign goals and deadlines are being fulfilled to the highest standard
- Provide guidance and monitoring of KPIs for the team
- Build campaigns in different social media platforms including Facebook, Instagram, Twitter, Snapchat, TikTok, Linkedin
- Identify new channels where there is opportunity to grow and expand the brand
- Create asset content and adaptations for social campaigns ensuring they meet platform specs
- Manage relationships with an in-house team and external agencies/partners and ensure the right delivery of assets
- Execute continuous AB tests, collect and analyze data, and insights in order to achieve maximum ROI in your campaigns
- Optimize copy for paid social ads campaigns
- Collaborate with ASO specialists to maximize apps visibility
- Perform periodical competitor analysis
- Define retargeting/remarketing strategies
- Target audiences for each purpose
- Implement retargeting/remarketing campaigns
- Management and optimization of remarketing campaigns
- Compiling performance reports
- Reporting and analysis on different performance metrics: CPA, CPL, CPI, ROI, LTV and Social Media KPIs
Preferred Qualifications
Twitter, Snapchat, TikTok Ads experience is a plus
Benefits
- Full-time, permanent contract
- Flexible time off, no blackout dates, plus your birthday, Christmasβ Eve and New Yearβs Eve off
- Remote work
- Flextime (7 β 9:30 a.m. / 3:30 β 7:30 p.m)
- Free Friday afternoons (a 7-hour workday!) + 35-hour week in July and August (free afternoons here we come!)
- Enhanced career path designed just for you
- External training budget
- We celebrate all company landmarks
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Please let Leadtech Group know you found this job on JobsCollider. Thanks! π