Leadtech Group is hiring a
SEM Team Lead for Apps, Remote - Spain

Summary

The job description is for a SEM Team Lead position in an international company called LeadTech. The role involves managing and coaching a team of SEM specialists, developing strategies to optimize the visibility of projects, and working with cross-functional teams. The ideal candidate should have at least 3 years of experience in managing a team of SEM specialists, proficiency in Google Ads, Microsoft Ads, Apple Search Ads, and knowledge of iOS Mobile Attribution and Skadnetwork framework.

Requirements

• At least 3 years of experience in managing a team of SEM specialists
• Experience in PPC mobile campaigns
• Proficient in Google Ads and Microsoft Ads, other search engines ads experience is a plus
• Proficient in Apple Search Ads
• Previous experience in iOS and Android Acquisition campaigns
• Strong knowledge in Google Analytics, MMPs & Firebase
• Knowledge of iOS Mobile Attribution and Skadnetwork framework
• Advanced Microsoft Excel skills
• Very strong attention to detail
• Capable of managing multiple projects simultaneously
• Ability to work independently and synthesize large amount of data
• Flexibility, being able to adapt quickly to changing priorities

Responsibilities

• Manage and coach a team of highly motivated SEM Specialist and get hands-on with campaign setup, monitoring, and optimization
• Provide direction and leadership to the Mobile User Acquisition team, ensuring all campaigns are in line with the different goals
• Create an efficient workflow to coordinate the creation of high performing campaigns including Google Ads, Apple Search Ads, Bing Ads
• Clearly define problems, break down objectives
• Addressing and escalating campaign performance issues
• Identifying growth opportunities, testing hypotheses and scaling winning tests to improve traffic and increase ROI
• Delivering performance reports and insights to the Manager and defining campaign actions accordingly
• Perform periodical competitor analysis
• Work with cross-functional teams, such as data science, project and web development, to create high-quality and relevant ad creatives and landing pages
• Stay up-to-date with the latest trends and best practices, applying this knowledge to improve campaign performance and efficiency

Preferred Qualifications

Desire to share your experiences and knowledge

Benefits

• Full-time, permanent contract
• Flexible time off, no blackout dates, plus your birthday, Christmas’ Eve and New Year’s Eve off
• Remote work
• Flextime (7 – 9:30 a.m. / 3:30 – 7:30 p.m)
• Free Friday afternoons (a 7-hour workday!) + 35-hour week in July and August (free afternoons here we come!)
• Enhanced career path designed just for you
• External training budget
• We celebrate all company landmarks