Enterprise Paid Ads Specialist

Summary

Join Helium SEO as an Enterprise Paid Ads Specialist, working remotely or in-office, and manage Google and Bing Ad campaigns for medium to enterprise-level clients. You will be responsible for developing and executing growth strategies, monitoring performance data, reporting results, and consulting with clients on analytics and strategy. This role requires 5+ years of experience managing Google Ads campaigns with significant ad spend, strong communication skills, and a deep understanding of the Google Ads platform and best practices. You will also need to be proficient in Google Suite, Google Tag Manager, and Google Analytics, and have experience with conversion tracking and implementation. Helium SEO offers a competitive salary, medical and dental benefits, a Simple IRA retirement program with company match, unlimited PTO after 90 days, and a fun and collaborative work environment.

Requirements

• 5+ years of experience building and managing Google Ads campaigns for multiple client accounts with spends $25-$100k+/mo each
• Excellent customer facing communication skills
• Strong understanding of the Google Ads platform and best practices for paid ads
• Proficient in Google Suite; such as Google Slides, Docs, and Sheets
• Experience with Google Tag Manager and Google Analytics
• Experience in conversion tracking and implementation
• Displays critical thinking and problem-solving skills
• Ability to seek answers and solutions with autonomy
• Deliver high-quality work with attention to detail
• Ability to work autonomously, with the support of your team, to manage the entire paid ads account from strategy, build-out, testing, and reporting
• Ability to analyze in-platform data, as well as third-party support tools, to provide actionable insights and recommendations
• Ability to think through complex problems, develop hypotheses, execute testing, and understand when enough data has been collected to make a determination
• Ability to multitask, highly organized, and able to prioritize projects effectively
• Ability to adapt to different client goals, team dynamics, and new processes

Responsibilities

• Build and manage Google & Bing search and display campaigns for clients ranging from $10k-100k/mo in ad spend on average
• Develop growth strategies for clients and execute them around measurable KPIs
• Monitor and analyze performance data and report results effectively to the team
• Create client-facing presentations, as needed, to report on strategy, testing, performance, and insights
• Consult with clients and discuss analytics and strategy
• Proactively perform keyword research, A/B Ad Copy testing, competitor analysis, test target audiences and bid strategies
• Participate in creative discussions around strategies and tactics that drive results

Preferred Qualifications

• You understand that no one is perfect, that we all have weak spots, and you want to master the skill of self-improvement regardless of your experience
• You are driven to do amazing work and complete every task to the best of your ability
• You constantly push yourself to get more done in less time by attacking your work with intensity
• You ask for help when you need it, own up to your mistakes, and put the needs of your colleagues above your own ego

Benefits

• Compensation includes a highly competitive base salary
• Helium offers medical and dental benefits
• Currently covers up to 90% of medical premiums for employees
• We also offer a Simple IRA retirement program with company match
• Unlimited PTO after 90 days
• A fun and collaborative work environment