Remote Partnership Marketing Manager

Summary

Cardless is hiring a Partner Marketing Manager to support co-brand partners with marketing planning and execution. The manager will collaborate with the Partnership team and co-brand partners to develop and execute marketing campaigns to drive new card holder acquisition and increase engagement and retention. They should have partnership, marketing, or brand management experience, with a plus for credit card/financial services marketing experience.

Requirements

• 3-5 years of experience in partnership, marketing, or brand management at a brand or agency
• Credit card/financial services marketing experience is a plus
• Executing and managing data-driven, integrated brand campaign planning and execution (in online and offline media)
• Managing campaigns from planning through go-to-market execution
• Creating and overseeing email/SMS/push marketing or marketing operations
• A scrappy self-starter and a strong project manager with the ability to bring structure to undefined procedures
• Strong communication skills with proven ability to lead projects effectively with cross-functional partners, both internally and externally
• Excellent organizational skills and attention to detail are a must, along with the ability to multitask, manage deadlines and prioritize effectively
• Strong understanding of digital analytics/data and a working knowledge of digital analytics platforms such as Google Analytics, Tableau, Google Ads are a plus

Responsibilities

• Collaborate with Cardless’ Partnership team and co-brand partners to identify marketing priorities and opportunities, determine success metrics, and track/report campaign performance
• Work cross-functionally with internal teams, partner teams, and external agencies to launch and optimize partner marketing programs to deliver on partnership goals
• Develop creative briefs and project manage brand marketing assets across multiple channels, platforms, and brands, ensuring creative is on-strategy, customer-led, and on-brand
• Help guide projects through Cardless’ marketing compliance process to ensure bank regulatory approval
• Analyze campaign KPIs (Penetration, Redemption, Response Rates, Incremental Lifts, ROI) to inform future strategies and optimize marketing investments
• Continuously conduct A/B tests and analyze results to garner insights that will improve engagement, conversion rate, and customer loyalty in future campaigns
• Collaborate with internal partners and agencies on brief writing, establishing timelines, launching new campaigns, creative testing, implementing/QA'ing tagging and tracking, and monitoring performance to continue growth and success of existing and new acquisition programs

Preferred Qualifications

Hands-on experience with Amplitude, Braze, Iterable, Marketo, and Salesforce is a plus

Benefits

• Highly competitive salaries, significant equity, and a 401(k) plan
• Top-of-the-line healthcare (medical, vision, and dental), with 100% primary coverage and 75% dependent coverage for medical
• Unlimited paid time off, with a minimum of 15 days off per year
• Parental leave for birthing and non-birthing parents
• Amazing team trips & offsites (e.g. rock climbing in Utah, watching a Cavs game in a suite, and staying in an Italian villa in Carmel Valley)
• Access to amazing advisors & investors, like Gil Shklarski (Flatiron Health CTO), Dorothy Kilroy (Airbnb & Marqeta exec), and Frank Mastrangelo (Bancorp founder)
• Catered lunch at the office every day, plus plenty of snacks & drinks for in-office employees
• $250/month commuter assistance for public transit or our parking garage for in-office employees
• $500 remote setup stipend to help you do your best work for remote employees