Partnerships Marketing Manager

Summary

Join Teramind's Partnerships team as a LATAM-based Marketing Manager! This role requires spearheading integrated marketing plans to exceed KPIs and partner indicators, driving LATAM marketing efforts, and enhancing new partnerships. You will thrive in a fast-paced environment, leveraging data-driven creativity for partner acquisition and retention. Proficiency in English and Spanish is mandatory, with a cybersecurity background preferred. The position offers a competitive salary, career growth opportunities, flexible time off, and ongoing training and development.

Requirements

• Bachelor’s degree in Marketing, Business, or related field
• Proven experience in digital marketing
• Marketing Automation Platforms and CRM systems (HubSpot) experience
• Proficiency in SEO/ASO, performance marketing, and product-led growth
• Expertise in growth marketing, acquisition, and team leadership with solid organizational skills
• Strong communication, leadership, and ability to thrive in a fast-paced, remote work environment
• Passion for growth and ability to adapt to the evolving cybersecurity landscape
• Experience in executing scaled marketing campaigns and analyzing CX flows
• Experience building, executing, and scaling cross-functional marketing programs
• Experience using data and metrics to measure impact and determine improvements
• Experience reporting results and KPIs to stakeholders
• Experience with test and learn marketing optimization and experimentation
• Proficiency in English + Spanish

Responsibilities

• Craft and execute a comprehensive acquisition and growth marketing strategy to accelerate partner acquisition and revenue growth, ensuring alignment with Teramind's goals and objectives
• Drive marketing campaigns to help build pipeline, focusing on net new business, contributing to agreed objectives within the partnership's business plans; build and execute tactical channel programs that meet strategic objectives and KPIs considerations
• Create, translate (if available), and ensure all content, branding, messaging, and marketing materials reflect up-to-date knowledge of companies positioning and cybersecurity trends, technologies/market needs
• Develop digital marketing strategies to boost pipeline expansion and achieve partner business goals. Create and execute lead generation initiatives utilizing SEO, SEM, and various digital platforms
• Create and implement digital strategies in line with cybersecurity trends and company proficiency. Cultivate key partnerships, pinpointing market demands and cybersecurity developments
• Build and nurture partner relationships, presenting tailored solutions and content based on comprehensive market and technical knowledge
• Manage online presence on platforms like LinkedIn, X, etc optimizing content for market leadership
• Define and track key metrics and KPIs to gauge the effectiveness of acquisition and growth strategies. Deliver regular reports and insights to leadership, highlighting performance, trends, and areas for improvement
• Collaborate with all necessary teams to optimize onboarding processes and boost partner engagement
• Manage budget allocation across acquisition channels, ensuring maximum ROI
• Nurture robust connections within our partner community by promoting engagement and building cooperative relationships with both internal and external stakeholders to effectively implement marketing strategies

Preferred Qualifications

• Cybersecurity background
• Deep understanding (or capability to learn fast) of the cybersecurity industry, including technologies, competitors, and market trends
• Cybersecurity experience

Benefits

• Competitive salary with a focus on a global market
• Career-growth opportunities
• Flexible Time Off and Paid Time Off benefits
• Ongoing training and development opportunities
• This is a remote job. Work from anywhere!