Partnerships And Activations Marketing Manager

Summary

Join Snif, a fast-growing fine fragrance company, as their Partnerships & Activations Marketing Manager. You will play a key role in shaping Snif's marketing strategy and growth by leading creator and affiliate marketing, planning and executing in-person activations, and managing reporting and partnerships. This fully remote role requires 2-3 years of experience in marketing, strong communication and organizational skills, and a passion for the creator economy. You'll be responsible for defining go-to-market strategies, managing influencer relationships, and growing Snif's offline marketing efforts. The ideal candidate is a self-starter, thrives in ambiguity, and is excited to contribute to a dynamic startup environment. Snif offers a competitive salary, equity, and excellent benefits.

Requirements

• 2-3 years of work experience; agency or brand experience preferred
• You are someone who can “do it all” across marketing - you can dive into data analysis, expertly plan an event, and build relationships with brand collaborators
• Strength and rigor in navigating ambiguity. You’re a self-starter and a team player
• Eagerness to roll-up your sleeves with a “figure it out” mentality
• Strong communication skills and professionalism. You can confidently and kindly lead a meeting with talent and brand partners
• Next-level time management and organization skills. You are a pro at taking an idea and owning it until completion
• Genuine excitement for the creator economy and world of influencer marketing. You love to spend time online keeping up with the latest trends
• Strong awareness and experience using Instagram, TikTok, and YouTube
• Ability to quickly understand Snif’s brand and voice, and translate this into our strategy and interactions
• Eye for up-and-coming trends and concepts to inform how and where to strategically place our products online
• Advanced proficiency in Excel, Powerpoint, and Google Suite
• You are curious, innovative, and constantly seeking ways to make an end result or process the best it can be
• Ability and desire to thrive in a fully remote team environment
• You want (perhaps even need) the excitement, grind, and freedom that comes with an early-stage and fast growing startup

Responsibilities

• Define go-to-market strategies for new product launches, as well as sustaining on-going growth of our portfolio across channels
• Lead Snif’s creator and affiliate marketing efforts. This includes owning Snif’s product seeding program, affiliate platforms, press kits, paid posts, whitelisting, and more
• Own planning and execution of in-person activations for the Snif brand, including VIP events, editor engagement, and community pop-up
• Own reporting for growth initiatives, aggregating data and insights across sources to identify key areas of opportunity
• Support Snif’s partnerships and collaborations including sourcing, pitching, communication, and meeting preparation
• Support Snif’s PR strategy including pitches, product sends, interviews, and more
• Grow Snif’s offline marketing efforts including events, sampling, and OOH
• Provide support for additional business and marketing needs

Preferred Qualifications

• Proven success at a fast-paced start-up, extra bonus points if in the beauty industry
• Experience with influencer affiliate platforms (Impact, ShopMy, etc.)
• Event planning and execution experience

Benefits

• Highly competitive salary and equity so you’re a part of the Snif family
• An opportunity for growth and ability to widen your role and responsibilities
• Medical, Dental and Vision healthcare insurance
• 401K Retirement Plan with company matching
• Paid Parental Leave
• Flexible vacation and PTO policy
• Industry-leading well-being and mental-health benefits
• Virtual and remote work as well as work-from-home setup
• Snif Product on us!