Performance Marketer

Summary

Join Apex Growth, a growth marketing agency, as their Performance Marketing Lead (Paid Social)! This high-impact role demands hands-on campaign ownership across major platforms like Meta, TikTok, and LinkedIn, focusing on key metrics such as ROAS and CAC. You will collaborate with cross-functional teams, manage significant budgets, and drive strategic growth for high-profile clients. The position requires at least 4 years of experience in paid social media management and a data-driven approach. Apex Growth offers a competitive salary, bonus structure, and excellent benefits, including unlimited PTO, comprehensive health benefits, and professional development opportunities. This is a remote, full-time position based in the U.S.

Requirements

At least 4 years of paid social ownership

Responsibilities

• Drive Channel Performance
• Manage budgets from $100K–$1M+/mo across Meta, TikTok, LinkedIn, Pinterest
• Optimize ROAS, CAC, conversion rate, and media efficiency across funnel stages
• Own Creative & Testing Strategy
• Collaborate with creative and CRO teams to brief, test, and iterate on ads
• Build creative testing roadmaps that scale results and reduce fatigue
• Scale & Evolve Channel Mix
• Lead platform-specific strategy and audience segmentation
• Pilot emerging platforms with clear testing goals and success metrics
• Experimentation & Data Analysis
• Run structured experiments (A/B, lift studies, incrementality) to validate ideas
• Analyze data using GA, attribution models, and reporting tools (SQL, Tableau, ChatGPT ADA)
• Forecasting & Planning
• Own budget allocation and media planning
• Build data-backed forecasts and communicate confidence levels
• Client Communication & Collaboration
• Present performance insights and strategic shifts in writing and live reviews
• Partner across departments to drive integrated, high-velocity growth

Preferred Qualifications

Experience with budgets over $50K monthly

Benefits

• A great flexible remote work environment—equal parts laid-back startup and motivated meritocracy
• Daily opportunities to grow your technical skills and capabilities & professional development opportunities within the organization
• A highly accomplished executive team with a plan to scale Apex Growth, that works with you to become a major player in the growth marketing agency space
• A competitive salary and bonus structure
• 401(k) with company matching
• Generous (and by generous we mean unlimited) PTO
• Paid Vacation, Paid Bereavement, and Paid Family Leave
• Full Health Benefits (Dental, Vision, Wellness)
• Learning and career development program