Acadaca is hiring a
PPC Account Manager

Summary

El Toro Interactive is seeking an experienced Paid Search Manager to join their team. This remote position involves managing paid search campaigns for multiple clients, with a focus on driving success through Paid Search and Remarketing Channels. The ideal candidate should have 1-3 years’ experience as a PPC Account Manager, knowledge of conversion optimization and pixel implementation, and proficiency in MS Office (particularly Excel). El Toro offers competitive benefits including comprehensive health care, work-life balance initiatives, and remote work.

Requirements

• Extremely motivated, super organized, ambitious team player who has serious attention to detail, is analytical minded and able to problem solve in a fast paced environment
• Passionate about digital marketing and up to date on the latest trends and best practices
• Able to handle several clients and projects at one time
• Well versed with grammar/proofreading & familiar with reading analytic reports
• Knowledge of conversion optimization and pixel implementation
• Knowledge of PPC, Display ads, SEO, E-commerce and Email Marketing
• Familiar with A/B testing strategies

Responsibilities

• Oversee day to day operations for search, display and shopping campaigns
• Launch campaigns from scratch - including proper keyword and audience selection
• Actively managing bids and budgets to ensure the best CPA/ROAS
• Creating reports within Excel (Pivot Table and VLOOKUP experience is a must)
• Navigating Google Analytics to extract actionable insights
• Staying informed about industry changes and trends
• Serving as a liaison between El Toro and 3rd party vendors
• Analyzing data to improve performance and identify issues

Preferred Qualifications

• Experience in data analysis and reporting is preferred
• Familiarity with multiple platforms (Google Ads, Microsoft Ads, MNTN CTV) is preferred
• Working knowledge of analytics tools (Google Analytics)

Benefits

• Comprehensive health care
• 401k
• Short/long-term disability, life, dental, and vision insurance
• Transit and parking benefits
• Work-life balance initiatives such as taking your birthday off and Flex Fridays
• Informal and relaxed dress code
• Virtual happy hours and game nights