AcuityMD is hiring a
Product Marketing Manager

Summary

Join our team as a Product Marketing Manager to drive positioning, messaging, and assets for feature and product releases, field enablement, customer marketing activity, and competitive intelligence related to our core data platform and related product. As a key member of the marketing team, you will collaborate closely with other teams to build a presence and create content that educates customers and makes them better.

Requirements

• B2B product marketing, content marketing, general marketing, product operations, or similar experience, preferably within SaaS-focused B2B enterprise software, technology, or consulting companies
• Experience building competitive positioning and messaging for new products and features
• Experience building sales materials and marketing collateral/assets
• Ability to run educational and marketing campaigns for new technology
• Cross-functional collaboration experience with demonstrated ability to build relationships with other teams (like sales, customer success, engineering) and across all levels
• Excellent writing and presentation skills
• Ability to manage deadlines and complexity and to think and problem solve analytically and creatively
• Strong project management skills with attention to detail
• Proven ability to excel in a dynamic, fast-paced environment
• Comfortable working virtually and independently

Responsibilities

• Help execute and improve AcuityMD’s go-to-market strategy around our core data value proposition and proprietary data products/offerings
• Drive feature and product launches by coordinating across product and commercial teams to align on messaging and marketing efforts
• Build high-quality sales-enablement assets, including pitch decks that proactively position our sales team for success
• Develop outbound messaging, including website content, white papers, product briefs, email marketing, and in-product notifications for new feature releases
• Maintain competitive intelligence and comparisons by working with cross-functional stakeholders and executing self-led research
• Drive user-facing product engagement and education efforts such as onboarding notifications and product tours for feature and product releases
• Support content marketing efforts to enable go-to-market efforts, including guides, case studies, videos, and blog posts
• Support user-facing documentation efforts alongside our customers and customer success teams, including case studies, videos, blog posts, and help-center content
• Competitively position and message our data advantage and extend that to the marketing around our data products

Preferred Qualifications

• Experience successfully positioning, messaging, selling, or training on new products and features within a market
• Experience with product launches, customer marketing programs, customer success, sales enablement & training, sales, or consulting
• Passion for technology and/or healthcare

Benefits

• Remote work: AcuityMD is committed to supporting full-remote flexibility for employees in the US. We provide a work-from-home stipend for all employees
• Unlimited vacation: Generous time off and flexible hours give you the freedom to do your best work
• Paid Health and Dental Plans: We offer 100% paid health and dental plans for all employees and 75% paid for our employees' dependents
• Home Office Stipend: $1000 to invest in remote office equipment and WiFi reimbursement
• Learning Budget: Reimbursements for relevant learning and up-skilling opportunities
• Optional Team Retreats: We meet in-person multiple times per year for co-working and social gatherings
• Parental Leave: 6-12 weeks of fully-paid, flexible parental leave