Product Marketing Manager

Summary

Join Apify, a company dedicated to making the web more programmable, as a Product Marketing Manager. You will be responsible for developing and executing marketing strategies for e-commerce Actors, understanding customer needs, and creating engaging marketing campaigns. This role involves collaborating with the product development team, identifying industry trends, and measuring marketing performance. The ideal candidate possesses 5+ years of experience in growth marketing within a tech startup, a passion for e-commerce, and strong analytical and communication skills. Apify offers a unique and rewarding work environment with various benefits, including remote work options, flexible hours, stock options, and a generous hardware budget.

Requirements

• Have 5+ years of experience in growth marketing, ideally at another tech startup with a thriving developer community and product-led sales model
• Have a passion for e-commerce and the latest trends. You know all about the latest developments in the field, and you enjoy trying and testing new tools
• Have a strong track record of creating product marketing plans encompassing strategy, client research, competitive analysis, and messaging
• Can research and understand a complex technical product or feature and translate it into marketing campaigns that are relatable and engaging to the target audience
• Know there is an infinite amount of work we could do, but you also know how to prioritize and execute on the most promising opportunities
• Are highly organized, can multitask, and work across multiple teams
• Have excellent written and verbal skills in English

Responsibilities

• Develop and execute marketing strategy for our e-commerce Actors
• Understand the needs of current and future customers and prepare tailored product messaging, brand differentiation, marketing content, and collateral
• Develop and lead successful product launches and ongoing marketing campaigns
• Measure and report on the performance of product marketing initiatives
• Work closely with the team responsible for developing and maintaining our e-commerce Actors, develop compelling marketing collateral, and influence the future product roadmap
• Identify e-commerce industry trends and monitor competing products to come up with new hypotheses and recommendations for future growth
• Keep our marketing and product teams up to date on the latest e-commerce trends

Preferred Qualifications

Any technical background and experience in e-commerce is a big plus, either in formal third-level education or in the trenches of another tech or e-commerce company

Benefits

• Full-time position in Prague at our amazing office located in Lucerna Palace, Prague, Czech Republic
• Option to work remotely
• Flexible working hours (perfect for both night owls and early birds)
• Nobody counts holidays as long as the work gets done
• Stock options and profit sharing
• We welcome pets, kids, and bikes at the office
• Epic team buildings and offsites with biking, canoeing, and other adventures
• Generous hardware budget to give you the tools you need
• Free entry to the wonderful Prague Zoo for you and your guests
• Ping-pong, chess, PS5, lightsabers, foosball league after lunch, free Multisport card
• Completely free lunches every day, either in a restaurant or delivery
• Unlimited supply of ☕ and great 🍺 and snacks
• Solid education and training budget, conference tickets, internal “Eat & Learn” sessions, and the opportunity to work across teams