๐United States
Product Marketing Manager
closed
InvestorFlow
๐ต $80k-$110k
๐Remote - Worldwide
Summary
Join InvestorFlow, a leading provider of specialized CRM and digital portals for alternative asset firms, as a Product Marketing Manager! This remote role, based in the United States, will have you collaborating with product management and sales teams to develop and execute go-to-market strategies. You will conduct market research, create sales tools, analyze product performance, and maintain up-to-date knowledge of InvestorFlow's offerings. The ideal candidate possesses strong communication and organizational skills, along with experience in product marketing within a B2B or technology environment. This is a fantastic opportunity to grow your career in a fast-paced, dynamic team.
Requirements
- Bachelorโs degree in Marketing, Business, Communications, or a related field
- 3+ years of experience in product marketing, marketing, or a related field, preferably in a B2B or technology-focused environment
- Strong written and verbal communication skills with an ability to translate technical concepts into compelling narratives
- Familiarity with marketing tools and sales enablement platforms (e.g., HubSpot, Salesforce, or similar)
- Proficiency in Microsoft Office and basic graphic design tools (e.g., Canva or Adobe Creative Suite)
- Strong organizational and project management skills with attention to detail
Responsibilities
- Assist in developing product positioning and messaging that differentiates InvestorFlowโs solutions in the market
- Collaborate with product management and sales teams to define and execute go-to-market strategies for new product launches
- Conduct market research to identify customer needs, industry trends, and competitive insights
- Generate sales tools to enable direct sales and achieve GTM success, including but not limited to sales presentations, competitor battlecards, RFI / RFP / Proposal documents and answer libraries in all forms
- Analyze product performance metrics and customer feedback to refine marketing strategies
- Maintain up-to-date knowledge of InvestorFlowโs product offerings and market positioning
- Light administrative work including scheduling deal reviews & implementation reviews designed to drive sales team effectiveness
Preferred Qualifications
Previous fintech or financial services experience
Benefits
- $80,000 - $110,000 a year
- Remote work
This job is filled or no longer available
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