Product Marketing Manager

Logo of Litify

Litify

πŸ’΅ $110k-$130k
πŸ“Remote - United States

Job highlights

Summary

Join Litify as a Product Marketing Manager and support quarterly product rollouts, collaborating with various teams to achieve release objectives. You will develop go-to-market strategies, create compelling messaging, and transform product capabilities into value propositions. Responsibilities include executing product launches, developing sales enablement materials, conducting competitive analysis, and delivering sales training. Success requires 1-4 years of relevant experience, strong writing and communication skills, and a customer-first mindset. The estimated salary range is $110,000-130,000, with potential bonuses and benefits.

Requirements

  • 1-4 years of product marketing or relevant experience
  • A passion for writing and storytelling with creative messaging skills
  • Strong attention to detail
  • Ability to thrive in a fast-paced environment
  • A can-do approach
  • Bias toward action and drive to win
  • Creative problem solving skills with an opportunity mindset
  • Strong communication skills
  • Data- and metrics-oriented
  • A customer-first mindset

Responsibilities

  • Execute new product launches across the client-facing organization
  • Create compelling product messaging and positioning to differentiate our offerings
  • Transform product and solution capabilities into value propositions and messages that resonate with our clients and prospects and drive measurable outcomes
  • Collaborate with our Sales and Marketing teams to develop effective sales enablement materials
  • Develop and deliver compelling product presentations and demos
  • Conduct routine competitive analysis to shape our pitch, positioning and product USPs
  • Help develop and deliver sales training content tied to quarterly releases
  • Analyze product performance metrics and customer feedback to identify areas for improvement
  • Influence sales, account management, customer success to drive adoption of critical business efforts tied to incremental bookings and revenue

Benefits

  • Bonus
  • Benefits

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