Product Marketing Manager
OpenPhone
π΅ $90k-$123k
πRemote - United States, Canada
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Job highlights
Summary
Join OpenPhone, a fast-growing VoIP company, as their Product Marketing Manager. You will be pivotal in shaping how products and features are brought to market, leading GTM planning and execution for releases. Leveraging your project management skills and deep understanding of customer needs, you will ensure successful adoption of new features. You will work closely with product and GTM teams, gather customer feedback, and contribute strategic insights. OpenPhone offers a competitive salary, equity, extensive medical coverage, a monthly lifestyle stipend, and flexible PTO. This is a fully remote position, excluding specific US cities.
Requirements
- Proven Go to Market Expertise: You have deep experience leading go-to-market for either PLG SaaS or B2C software companies, and enabling cross-functional teams to deliver a meaningful, consistent message to the world
- Skilled Driver: You have a proven approach to driving successful execution of large-scale projects with multiple teams in support of business goals. You get a high level of satisfaction from ensuring that folks across the organization are in the loop, and marching to the same beat
- Customer-obsessed: You delight in utilizing customer insights to craft compelling benefits-based messaging and campaigns around feature releases and updates that resonates with diverse customer segments
- Collaborative: You take pride in seeking out diverse opinions, and using them to strengthen communication and outcomes. You embrace difficult conversations, knowing that a clear shared vision and organizational alignment are instrumental to effective execution
- Data-driven: You are constantly seeking to derive customer insights, both qualitative and quantitative, and validate them within the market. You understand that this type of learning is instrumental to refining and strengthening your plans
- Proactive ownership: You embrace the relative free-flowing nature of start-up life, and proactively navigate through change and ambiguity by consistently identifying ways to deliver value
Responsibilities
- Work closely with Product Managers to identify key use cases, and develop compelling positioning for upcoming feature releases and updates
- Proactively communicate the above to key GTM stakeholders. Collaborate closely with them to develop impactful launch plans, strategically leveraging content, channels and other assets, that will deliver a clear, consistent message to key customer segments
- Drive the execution of these product launches and feature updates, coordinating with PMs and GTM teams to ensure clarity of timing and key launch details. Ensure that GTM teams are equipped with compelling material to ensure a successful launch. Continue to refine the process to ensure strong collaboration and execution amongst all teams
- Gather and leverage customer feedback from Support and Revenue teams to identify customer insights that enhance product messaging and positioning. Develop clear and actionable recommendations based on key performance indicators to improve future positioning and launch plans. Contribute strategic insights based on market trends, customer needs, and product knowledge to inform company-wide initiatives
- Support major product launches by leading tactical elements, such as asset creation and channel coordination. Continually drive process improvements to streamline launch operations and enhance cross-team efficiency
Benefits
- Equity
- Extensive medical coverage
- A monthly lifestyle stipend
- A flexible PTO policy
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