Product Marketing Manager

Summary

Join SentinelOne's rapidly growing Product Marketing team as a Product Marketing Manager - Cloud Security. You will develop and execute the product marketing and go-to-market strategy for SentinelOne's expanding Cloud Security capabilities. This role involves driving business growth, collaborating across multiple teams (marketing, engineering, sales, etc.), creating compelling marketing materials, and acting as a customer advocate. You will be responsible for messaging, positioning, sales enablement, and market research. The ideal candidate possesses strong cybersecurity product marketing experience, excellent communication skills, and a collaborative spirit. SentinelOne offers a competitive compensation package including benefits such as medical, dental, vision, 401k, unlimited PTO, parental leave, and more.

Requirements

• A strong passion for cyber-security and for creating high-impact marketing materials and campaigns
• Demonstrable experience in cybersecurity product marketing and/or exposure to security information and event management, extended detection and response, incident management, threat intelligence, or cloud security solutions
• Strong written, verbal, editing, and presentation skills and portray a calm executive presence with clear communication skills
• Ability to work in a highly collaborative environment and be comfortable in cross-functional teams with multiple perspectives and priorities
• Ability to build durable business partnerships with stakeholders and inspire team members
• Ability to operate independently and feel a deep sense of ownership and accountability for your portfolio and deliverables, which will yield measurable results
• A positive, problem-solving attitude and willingness to engage, innovate, and help where needed
• Well-versed in persona-based B2B marketing strategies

Responsibilities

• Develop and execute our overall product marketing strategy for cloud security
• Help drive sustainable, accretive, and measurable business growth across the portfolio, from adoption through engagement and customer retention
• Develop, execute, and maintain the global GTM strategy for SentinelOne’s cloud security portfolio, including appropriate launch ownership, messaging, customer-facing content, market research, and enablement
• Generate clarity and momentum across our ecosystem in the context of industries and federal customer needs, influencing stakeholders to execute along a common strategy
• Confidently be the voice of our customers in executive forums
• Create compelling messaging and positioning to convey our differentiated value propositions, key capabilities, and benefits for target customer segments
• Work closely with sales, channel, and partner teams to ensure the value proposition, assets, training, and tools are deeply and consistently implemented across the organization to enable a strong sales motion
• Develop and land compelling internal enablement and customer-facing content, thought leadership assets, webpage messaging, solution decks, white papers, blogs, competitive positioning, demos, and more
• Partner with our internal stakeholders and product leaders to cement SentinelOne’s leadership position in the security industry
• Prepare and deliver our differentiated value prop through events, customer materials, briefings, and more to audiences, including customers, analysts, field, and partner teams
• Be the expert on market trends, the competitive landscape, and target audiences, and leverage this knowledge to inform the portfolio roadmap and position our differentiated offering in the market
• Be the voice of the customer, driving customer and market research and advocating for the customer in product development and marketing discussions

Benefits

• Medical, Vision, Dental
• 401(k)
• Commuter
• Health and Dependent FSA
• Unlimited PTO
• Industry-leading gender-neutral parental leave
• Paid Company Holidays
• Paid Sick Time
• Employee stock purchase program
• Disability and life insurance
• Employee assistance program
• Gym membership reimbursement
• Cell phone reimbursement
• Numerous company-sponsored events, including regular happy hours and team-building events