Product Portfolio Specialist

Summary

Join Continental and become a key liaison to the Product Management team, providing crucial product insights for the US Truck Tire market. You will analyze market intelligence, competitor landscape, and pricing strategies to maximize sales and profitability. Collaborate with various teams to track product performance, implement value-based pricing, and optimize processes using data analysis techniques. Develop and manage product roadmaps, coordinate product launches, and drive change management initiatives related to CRM. This role requires strong communication, analytical, and problem-solving skills, along with experience in market or data analytics. Continental offers a comprehensive benefits package, including immediate benefits, paid time off, tuition assistance, and a company vehicle.

Requirements

• Excellent communication skills
• Microsoft office – excel, PowerPoint and Power BI/Tableau
• Business Acumen
• Customer Orientation
• Business Development
• Interpersonal skills
• Analytical
• Hands-on problem solving
• Bachelor's Degree in Business Administration, Engineer, Marketing, Economics or related
• 2+ years of related professional experience
• Medium to advanced level excel skills with ability to create pivot tables, charts and work with v/x-lookup
• Power BI / Tableau skills
• Affinity for numbers and Intellectual curiosity
• Proven background in market or data analytics
• Legal Authorization to work in the US is required

Responsibilities

• Be the liaison to the Product Management team responsible for product development at the Business Area by providing product (New Tires, Retreads, Digital Solutions) insights related to the US Truck Tire market
• Help drive the achievement of business objectives by acquiring, analyzing, and delivering intelligence on the competitive landscape and Continental's position in it (by combining Product, Pricing, Market Intelligence and Promotions information) identify opportunities, and develop recommendations to maximize sales and profitability
• Works closely with Pricing, Sales, Training and Product Management Business Area Team in order to define and coordinate necessary product performance tracking in the field as well as retro feed the system with relevant performance improvement needed; ongoing evaluation of Product Performance Monitoring (PPMO) and drive changes for improvement
• Develop recommendations towards Value-Based Pricing: This involves aligning prices with the perceived value that the company's products offer to customers. By understanding customer needs, preferences, and the unique features of our products, setting prices that capture the value customers are willing to pay
• Works to implement processes and tools for the optimization of use of combined Pricing, Product, and MI intelligence. Leverages quantitative and qualitative techniques to provide actionable insights and generate recommendations from intelligence toolbox. Is able to visualize data in a compelling manner
• Coordinate the local product roadmap (New Tires and Retreads) and plan and manage accordingly all activities related to product introduction and respective phase-in and phase-out: Training, Marketing Communications, Promotions, etc
• Collaborates with stakeholders to drive overall change management related to leveraging CRM as major pillar in connection to our overall customer and business strategy
• Strong and ongoing collaboration within the team (Strategic pricing, Programs, and MI teammates), Product Planning team (at the Business Area Americas) and Data Science to ensure communication flow and that required resources are activated properly to execute the strategy
• Business Plan Review and New Product Launch involvement as a product / pricing intelligence expert
• Ongoing communication with sales team, to drive CRM on ongoing basis to provide product market intelligence support as needed
• Strong collaboration with Training to provide insights towards Value Selling initiatives and overall sales training strategy
• Follow-up and support Digital Solutions TT US product portfolio development
• Strong partnership with US/ local market and Business Area CRM stakeholders to ensure successful implementation and ongoing usage of CRM platform

Preferred Qualifications

• Master's Degree in Business Administration, Engineer, Marketing, Economics or related
• 5+ years of related experience
• Tire or Automotive industry experience

Benefits

• Immediate Benefits
• Robust Total Rewards Package
• Paid Time Off
• Volunteer Time Off
• Tuition Assistance
• Company vehicle
• Employee Discounts, including tire discounts
• Sales Incentive Bonus Program
• Employees 401k Match
• Diverse & Inclusive Work Environment with 20+ Employee Resource groups
• Remote Work
• Employee Assistance Program
• Future Growth Opportunities, including personal and professional