
Programmatic Manager, Ad Ops Manager

ZigZag Offshoring
Summary
Join Zigzag as a Programmatic Manager/Ad Ops Manager and own the client's curated-audience campaigns lifecycle, from initial brief to performance fine-tuning. You will leverage expertise in leading SSPs and DSPs and a comprehensive understanding of the programmatic ecosystem to ensure smooth activation, efficient scaling, and outstanding results. This role involves several headcounts and requires working across different time zones (LATAM, MENA, SEA, AU). Remote work is available. The ideal candidate possesses 5+ years of experience in Technical Account Management or Programmatic Trading and a deep understanding of DSPs and SSPs. Success in this role demands strong troubleshooting skills, commercial acumen, and excellent communication abilities.
Requirements
- At least 5+ years of hands-on Technical Account Management or Programmatic Trading experience
- Deep expertise with DSPs (DV360, The Trade Desk, Amazon) and SSPs (OpenX, PubMatic, Index Exchange)
- Proficiency in ad tags, pixels, tracking URLs, bid strategies, and campaign QA processes
- Strong troubleshooting skills across the full programmatic ecosystem
- Commercial acumen—balancing performance optimization with margin protection
- Excellent communication—able to translate technical concepts for clients and cross-functional teams
Responsibilities
- Deal Setup & Audience Build Build audience segments in ONE (our AI platform) based on client specifications
- Generate and name PMP Deal IDs automatically
- Curate inventory packages aligned to target segments
- Technical Configuration & QA Implement and verify ad tags, pixels, and tracking URLs across platforms
- Execute campaign QA checklists and secure internal sign-off
- Platform Deployment & Troubleshooting (SSP/DSP) Configure, test, and troubleshoot SSP integrations and inventory feeds
- Deploy deals into DSP seats and monitor for setup errors
- Troubleshoot integration issues across DSPs (DV360, The Trade Desk, Amazon) and SSPs (OpenX, PubMatic, Index Exchange)
- Performance Monitoring & Optimization Monitor live campaign metrics daily and produce performance reports
- Identify under-delivery or sub-optimal win-rates and adjust bids, caps, and inventory mix accordingly
- Margin Management Track campaign margin versus target and propose optimizations to protect profitability
- Client Escalations & Support Serve as first-line technical support for delivery issues, escalating complex cases to Engineering
- Continuous Improvement & Knowledge Sharing Research, document, and publish new curation and optimization techniques into the TAM Handbook
- Share best practices and train peers on emerging programmatic technologies
Preferred Qualifications
- Passionate About Programmatic: You live and breathe programmatic media and love the craft
- Marginal Gains Mindset: Constantly hunting small performance uplifts to drive overall campaign success
- Pride in Craftsmanship: You take ownership of your work and hold yourself to high standards
- Career-Driven: You see TAM as your long-term vocation and are committed to continual growth
- Curious Troubleshooter: You take initiative, own issues end-to-end, and solve problems independently
- Get-Things-Done Mentality: You roll up your sleeves and drive tasks to completion, no matter the obstacle
- Experimental Spirit: You’re always testing new approaches and iterating based on real-world results
Benefits
Remote work
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