Public Relations Associate

Summary

Join HexaGroup, a B2B marketing agency, as a Part-Time PR Specialist. You will support public relations strategy and execution for clients in the energy and industrial sectors, working closely with account and strategy teams. Key responsibilities include developing and implementing strategic PR plans, crafting press releases and media pitches, identifying and engaging with key media outlets, monitoring media coverage, and collaborating with other teams. This part-time or project-based position is remote-friendly and offers flexible hours, ideal for a seasoned professional. The role requires a Bachelor’s degree in a related field and 5+ years of public relations experience, preferably with energy, industrial, or B2B clients. Exceptional writing and communication skills are essential.

Requirements

• Bachelor’s degree in communications, public relations, journalism, marketing, or a related field
• 5+ years of public relations experience, preferably with energy, industrial, or B2B clients
• Demonstrated track record of securing media placements in trade and national publications
• Exceptional writing, editing, and storytelling skills
• Confidence managing multiple deadlines and fast-moving projects
• Strategic thinker with the ability to provide counsel and direction to clients

Responsibilities

• Develop and implement strategic PR plans tailored to energy and industrial markets
• Craft press releases, media pitches, and thought leadership content that aligns with client messaging and positioning
• Identify and engage with key media outlets, journalists, and industry publications
• Monitor media coverage, prepare coverage reports, and provide strategic counsel to clients based on results
• Collaborate with content, creative, and account teams to ensure messaging consistency across channels
• Support event-related PR efforts, including trade show press kits and media outreach

Preferred Qualifications

• Strong network of media contacts in energy and industry sectors
• Experience with PR tools and platforms (e.g., Meltwater, Cision, PR Newswire)

Benefits

• Remote-friendly
• Flexible hours