Grafana Labs is hiring a
Regional Marketing Manager in Australia

Summary

Grafana Labs is seeking a data-driven Regional Marketing Manager with a strong Field/Regional marketing background, demand generation skills, people management experience, and virtual event expertise to build, drive, plan, and execute marketing programs in their region. The role requires a combination of strong planning, organizational, communication, leadership, and execution skills. The successful candidate will be responsible for driving adoption and lead generation programs, collaborating with regional sales stakeholders, identifying and executing in-person events, creating event marketing plans, and monitoring progress and measuring results.

Requirements

• 5+ years experience in Field/Regional Marketing field or similar marketing role
• Willingness to travel (40%) in support of programs and company meetings
• Experience with SFDC (reporting, campaign management, data management & hygiene)
• Willingness to support other marketing programs that may fall outside of your local timezone and/or normal business hours
• Deep expertise in open source go-to-market motion and ability to align strategies and programs to that motion

Responsibilities

• Drive adoption and lead generation programs to develop qualified sales leads
• Lead quarterly planning with sales leadership to influence and identify objectives, strategies, and prioritization for marketing in your region
• Collaborate with regional sales stakeholders to build an integrated ABM demand generation plan
• Identify, plan, and execute in-person field events, account-based marketing, regional webinars, trade-shows, Grafana hosted events and more
• Create event marketing plans, goals, budgets, schedules, presentations, executive communications, post-event surveys, and reporting
• Drive collaboration within the regional marketing team on lessons learned and best practices to continually challenge and improve the regional marketing model
• Monitor progress and measure results of all key marketing campaigns through regular pipeline inspection & deal tracking
• Create and manage a regional marketing dashboard that tracks the effectiveness and impact of marketing spend on pipeline

Preferred Qualifications

Splash, Marketo, Clearbit, DemandTools, Google Analytics knowledge a plus

Benefits

Equity, bonus (if applicable), and other benefits listed on our careers page