Remote Content Manager

Summary

Join a fully distributed team at Xapo Bank as Content Manager, developing and executing content strategy to drive brand awareness and conversions. Work remotely from anywhere in the world.

Requirements

• At least 6 years of experience in a similar role spanning content and organic marketing
• Bachelor’s degree in Marketing, Communications, Journalism, or a related field. Advanced degree preferred
• Proven experience in content marketing and SEO
• Strong analytical skills with an ability to interpret data
• Exceptional writing and editing skills, with a keen understanding of what resonates with target audiences
• Experience with content management systems, SEO tools (e.g., SEMrush, Ahrefs)
• And analytics platforms (e.g., GA4, Search Console)
• Experience having worked in the Crypto industry

Responsibilities

• Develop and implement a comprehensive content marketing strategy that aligns with the company’s growth objectives and brand positioning
• Lead SEO efforts to increase visibility and organic search rankings, collaborating closely with web developers
• Manage content production across various formats including blogs, white papers, video, and social media
• Oversee the editorial calendar and ensure content is scheduled, produced, and published in a timely manner
• Analyze content marketing data and SEO performance to continually refine strategies and tactics
• Own the content and design for Xapo Bank's website
• Collaborate with cross-functional teams, including product, PR, and digital marketing
• Lead and expand the content marketing team, nurturing talent and developing skills to meet evolving market and organizational demands
• Foster relationships with key influencers, thought leaders, and external partners
• Stay current with industry trends and competitor strategies

Benefits

• Flexible PTO plan when you need to recharge
• Yearly budget for your individual learning and development goals