Remote Head of Content

Summary

Join our team at Gelato as we seek a Head of Content to create technical content that positions us as the de facto Rollup Platform for developers, institutions, and creators. As the Head of Content, you will strategize and execute Gelato's narrative and content-publishing plan, create content that effectively communicates the value of our products, and lead partnership announcements and strategic public relations initiatives.

Requirements

• 3+ years experience in leading content or marketing roles at a high-growth tech startup, preferably in web3 with a focus on DeFi
• Proven ability to use social media to build communities at scale, with experience in everything from high-quality blog posts, explainer threads, product marketing, memes
• Excellent copywriting skills and ability to develop and adapt tone of voice for various target audiences with deep understanding of social media platforms, especially Twitter, Discord and YouTube
• Experience or strong curiosity in running web3 native campaigns, tactics and utilizing web3 native marketing tools
• Exceptional communication and collaboration skills

Responsibilities

• Strategize and execute Gelato’s narrative and content-publishing plan to create a unique, powerful, and consistent brand voice that positions Gelato at no1 RaaS
• Create content that effectively communicates the value of our products increasing awareness, retail sentiment, and demand, working closely with engineers, the design team, and other stakeholders
• Continually analyzing digital media metrics, competitors, and market narratives to identify growth strategies, leading a dynamic and responsive content plan
• Lead partnership announcements and strategic public relations initiatives to amplify brand presence and cultivate positive media relationships

Benefits

• Fully remote team, with team members in Zug, Paris, New York, London, Singapore, and many other cool places
• Competitive package with a generous token package. Get a share of the network token and be able to participate in the Gelato DAO
• Chance to participate in shaping the future of web3 by working together with the biggest projects in this space that use Gelato such as Optimism, Polygon, Arbitrum, Celestia and Eigenlayer