Remote Marketing Manager

Summary

Join Instagrid in transitioning away from combustion generators to a cleaner alternative for fast, measurable, and real outcomes. As a Marketing & Operations Manager (f/m/d) in BENELUX, you will be an essential addition to the Instagrid team, actively contributing to our global growth.

Requirements

• Strong communication and influencing skills at least in English and Dutch, also French is seen as a great plus
• Experience in marketing to construction industry or similar from our main target audiences
• Bachelor in marketing, communications, or a related field
• Several years of marketing experience, supported by a proven track record
• Flexible, positive attitude with entrepreneurial hands-on drive and growth-driven spirit
• Experience with marketing automation platforms, tools and content management systems
• Familiarity with social media management
• Understanding of CRM systems (e.g., Salesforce) and data analytics

Responsibilities

• Develop, coordinate, and execute localized marketing strategies and initiatives aligned with the instagrid brand
• Gather market insights and data within key industries and use this information to shape and inform localized content and campaigns
• Translate product positioning into compelling marketing messages that resonate with the local target audience and industries
• Manage, create and adapt engaging, market-specific content across various formats and touchpoints, encompassing social media, email marketing, customer case studies, PR articles, and trade fair materials
• Ensure the availability of localized sales support materials, including brochures, sales decks, and other collateral, to empower the sales force and key external stakeholders (customers, prospects, trade organizations)
• Identify and leverage local marketing channels to enhance market awareness and generate leads through online and offline campaigns, focusing on acquiring, nurturing, and engaging customers
• Manage local marketing initiatives and budgets, and analyze the performance and effectiveness of marketing initiatives, including trade fair campaigns, to enhance their impact
• Organize and participate in trade fairs and exhibitions, ensuring successful instagrid representation and the promotion of our products and solutions
• Contribute to global marketing efforts and engage in knowledge exchange across markets to shape the future of instagrid within the local region and worldwide

Benefits

• A dynamic environment in a fast-growing structure with a very flat hierarchy
• The opportunity to join a company at the cutting edge of its field
• A laptop and a cell phone (Iphone or Samsung)
• 30 days paid vacation