Remote Partner Product Marketing

Summary

Join our team as a Product Marketing Manager at Vanta, where you'll drive product success by activating strategic partnerships and collaborating with internal teams to execute effective positioning and marketing strategies within partner ecosystems.

Requirements

• 5+ years of experience in product marketing or a related role in a B2B SaaS technology company
• Self-starter with the ability to work independently and as part of a collaborative team
• Proven track record of successfully marketing products with and to channel partners
• Strong grasp of B2B marketing strategies, product positioning, and sales enablement
• Excellent communication and presentation skills
• Skilled in prioritizing, creative problem-solving, and multitasking in a dynamic, rapidly changing workplace
• Experience in solving partner challenges creatively and using data to inform business decisions
• Demonstrated ability in setting goals, developing opportunities, and providing reporting to identify trends and improve partner performance

Responsibilities

• Develop and execute comprehensive marketing plans
• Identify key partners, build relationships, and craft marketing strategies to drive product adoption and revenue growth
• Collaborate with internal and external teams to create compelling marketing collateral
• Develop and execute comprehensive go-to-market plans, campaigns, and marketing assets for each stage of the partner journey
• Equip and enable sales teams with the tools for effectively positioning and selling products
• Establish and monitor KPIs to measure and optimize the impact of marketing initiatives
• Stay current on industry trends, competitors, and partnership opportunities
• Represent Vanta at events like conferences, webinars, and trade shows
• Work closely with product management to influence the product roadmap based on partner input
• Collaborate with growth and business development teams to identify and onboard new partners

Benefits

• Industry-competitive compensation
• 100% covered medical, dental, and vision benefits with dependents coverage
• 16 weeks fully-paid parental Leave for all new parents
• Health & wellness and remote workplace stipends
• 401(k) matching
• Flexible work hours and location
• Open PTO policy
• 9 paid holidays in the US