Remote Product Marketing Lead, Platform

Logo of Atlan

Atlan

๐Ÿ“Remote - United States

Job highlights

Summary

Join us at Atlan as we seek a Product Marketing Lead to focus on the Platform, leading go-to-market strategies and product launches.

Requirements

  • Experience in product marketing with a strong focus on developing GTM strategies
  • A track record of leading successful product launches that make a real impact
  • Experience conducting user and buyer research to inform targeted messaging and strategic decisions
  • You know how to cut through complexity and communicate platform value in a way that excites and motivates both users and buyers
  • You thrive when working with cross-functional teams, including product, sales, and marketing, to align on strategy and execute flawlessly

Responsibilities

  • Own the messaging for the Atlan platform
  • Shape and execute innovative go-to-market strategies that align with our platformโ€™s evolution and future growth
  • Lead successful product launches that set the bar for industry standards, from strategy through execution
  • Dive deep into user and buyer personas, using insights to refine positioning and craft marketing strategies that speak directly to their needs
  • Collaborate across teams to ensure cohesive messaging and flawless execution in all GTM activities

Job description

At Atlan, weโ€™re seeking a Product Marketing Lead who is ready to focus on the Platform. If you’re a strategic thinker with a passion for go-to-market (GTM) strategies and product launches, this is your opportunity to make a mark!

Your Mission at Atlan ๐Ÿš€

  • Messaging Leadership: Own the messaging for the Atlan platform, ensuring our positioning is compelling and clear for both users and buyers.
  • Strategic GTM Thinking: Shape and execute innovative go-to-market strategies that align with our platformโ€™s evolution and future growth.
  • Launch Orchestration: Lead successful product launches that set the bar for industry standards, from strategy through execution.
  • User & Buyer Research: Dive deep into user and buyer personas, using insights to refine positioning and craft marketing strategies that speak directly to their needs.
  • Cross-functional Collaboration: Collaborate across teams to ensure cohesive messaging and flawless execution in all GTM activities.

What makes you a match for us? ๐Ÿ˜

  • Strategic Visionary: Experience in product marketing with a strong focus on developing GTM strategies.
  • Proven Launch Experience: A track record of leading successful product launches that make a real impact.
  • Customer-Centric Mindset: Experience conducting user and buyer research to inform targeted messaging and strategic decisions.
  • Clear Communicator: You know how to cut through complexity and communicate platform value in a way that excites and motivates both users and buyers.
  • Collaborative & Strategic: You thrive when working with cross-functional teams, including product, sales, and marketing, to align on strategy and execute flawlessly.

Step into an opportunity at Atlan where youโ€™ll help shape the future of our platform with cutting-edge marketing strategies!

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