Remote Product Marketing Manager

Summary

Join Restaurant365 as a SaaS product marketing expert, working cross-functionally with marketing, product, and engineering teams to support the development of product positioning, storytelling, packaging, and messaging. The incumbent will create enablement material and tools, develop and optimize product-specific campaigns and content, and provide ongoing training and support to sales and customer success teams.

Requirements

• Bachelor’s degree in Marketing, Business Administration, Engineering, or related field
• 5+ years of SaaS product marketing experience
• Experience in launching B2B SaaS products
• Ability to be a self-starter, set priorities, and collaborate with different elements of a business organization
• Ability to think strategically about issues, leading to thoughtful recommendations and action plans
• Excellent written and verbal communication with demonstrated capability of authoring industry and product-related blogs, white papers, and presentations
• A highly motivated, proactive individual that can work in fast-paced environments with the ability to prioritize and pivot quickly
• Exceptional organization and communication skills, well-spoken and articulate technologist with the ability to talk to every level, from C-level executive to Sales and even to the mainstream consumer

Responsibilities

• Work cross-functionally across marketing, product, and engineering to support the development of product positioning, storytelling, packaging, and messaging
• Support various internal/external teams (product, campaign, creative, web, sales, PR) and external partners to implement GTM strategies, campaigns, and content
• Create enablement material and tools (talk tracks, presentations, sell sheets, demos, product documentation, team training, etc.) that empower Revenue teams to have impactful conversations
• Develop and optimize product-specific campaigns and content that drive MQLS, opportunities, and revenue
• Field messaging and positioning requests from Revenue teams and assist with prioritization of marketing activities to support individual markets or verticals
• Manage our internal enablement resource to ensure relevant content and information is accessible to customer-facing teams
• Provide ongoing training and support to the sales and customer success teams on messaging, core & new product features, and competitive differentiators
• Collect ongoing feedback from Revenue teams on messaging and positioning via Gong, direct outreach, and other sessions as needed

Benefits

• Comprehensive medical benefits, 100% paid for employee
• 401k + matching
• Equity Option Grant
• Unlimited PTO + Company holidays
• Wellness initiatives