Remote Product Marketing Manager

Summary

Join a dynamic team at Risk Labs as a driven and passionate Product Marketing Manager (PMM) to drive GTM strategies, enhance retention and adoption, and act as the voice of users. This role will bridge the gap between product, sales, and marketing functions to ensure marketing is aligned with the needs of the sales and product roadmap and strategies.

Requirements

• Self starter, willing to roll up their sleeves with any challenge
• At least 3 years experience as a PMM
• Run both scalable and scrappy campaigns across various channels
• Proven ability to turn data into creative action
• High EQ: promote a community culture of kindness, positivity, and inclusivity
• Ability to use your depth of knowledge around DeFi, blockchain, and oracles and translate complex concepts to various audiences
• Expert in navigating Discord, Discourse and other forums, and Twitter
• Excellent written and verbal communication skills, multiple languages is of course an asset

Responsibilities

• Craft a comprehensive strategy for brand awareness, protocol adoption, and growth of the protocol’s core KPIs
• Build the systems and processes for detail-oriented execution: Work with product, community, and BD to deliver on your strategy and campaigns in a detail-oriented, time-conscious, and competitive manner that drives results. Build the systems and processes along the way to most effectively execute
• Analyze market trends, competitor activities, user behaviors, campaign performance, and community involvement to inform and optimize on your strategy
• Propose and own a marketing budget, including the strategic rationale for events, campaigns, and other resources. Delivering data driven reports on the ROI regularly
• Advocate for community and marketing efforts on a product and organizational level. We want to grow a world-class marketing and community team; help us deliver
• Collaborate closely with other members of the marketing team to brainstorm, create, and execute on your strategy and campaigns while fostering a culture of creativity and experimentation

Benefits

• Pay packages include competitive salaries & meaningful token options
• Salaries for this role range from $100-160k (USD), and your token allocation can grow with your voting rewards while you participate in the growing ecosystem
• Will pay in stablecoins or fiat
• Philosophies for a culture that show we care: Take vacation when you need it, family care, training and development (just to name a few)
• 100% remote, which means we encourage you to create the work environment that you thrive in
• At least two team wide offsites a year