Remote Senior Business Analyst

Summary

Join Our Team. The Senior Business Analyst is responsible for ensuring GoDaddy Marketing Analytics delivers on the goals and commitments to the Global Paid Media Team.

Requirements

• 5+ years of experience in Business Analytics or Business Intelligence domains with paid media channels (SEM, Display, Video, Social etc) at large e-commerce firms
• Experience using SQL to discover, aggregate, and extract data. Large dataset experience
• 3+ years of experience with data visualization and business intelligence tools like Tableau, QuickSight, Google Analytics, or other programs
• Familiarity with analytical techniques, including trend analysis, forecasting, and experiment design
• Strong understanding of A|B and other testing viewpoints using scientific methods
• Ability to partner and collaborate across teams in multiple time zones, context switching between technical discussions of databases and queries to business discussions about customer behavior and optimization of marketing dollars

Responsibilities

• Design, implement, and analyze experiments run by the Marketing team in close collaboration with Media channel owners and the Modeling team
• Own incremental return on ad spend (iROAS) for their respective channel(s) and make actionable recommendations to improve profitability
• Collaborate with Media channel owners to implement these recommendations and deliver growth
• Partner closely with Data Engineering teams to identify bugs, find the root causes, and provide clarity on what needs to be done to resolve them in a timely manner
• Contribute to key goals of the team as defined by the leadership team and provide proactive communication

Benefits

• Paid time off
• Retirement savings (e.g., 401k, pension schemes)
• Bonus/incentive eligibility
• Equity grants
• Participation in our employee stock purchase plan
• Competitive health benefits
• Parental leave