Remote Senior Marketing Manager

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Bankjoy

πŸ’΅ $86k-$108k
πŸ“Remote - Canada

Job highlights

Summary

Join Bankjoy as a Senior Marketing Manager and drive the execution of marketing strategies to enhance lead generation, brand awareness, and client engagement. This role will focus on campaign execution, social media management, content collaboration, event & webinar coordination, partnership marketing, marketing operations, analytics & reporting.

Requirements

  • 7+ years of experience in marketing management at SaaS B2B companies
  • Strong understanding of digital marketing strategies, including email marketing, social media, and paid advertising
  • Proven experience managing multi-channel campaigns from concept to execution
  • Excellent project management skills with the ability to prioritize and manage multiple tasks efficiently
  • Experience planning in person events and webinars
  • Experience with marketing analytics tools (e.g., Google Analytics, HubSpot) and CRM systems

Responsibilities

  • Plan, execute, and optimize multi-channel marketing campaigns (email, social media, digital ads, etc.) to drive engagement and generate qualified leads
  • Manage and grow the company's social media presence by posting regularly, engaging with the audience, and analyzing performance metrics to improve reach and engagement
  • Work closely with the Product Marketing Manager to ensure consistent messaging and high-quality content across one-pagers, white papers, case studies, and other marketing assets
  • Plan and execute webinars, trade show participation, and other events, ensuring that they align with the company’s broader marketing objectives
  • Develop and maintain relationships with partners to leverage co-marketing opportunities, ensuring brand consistency and visibility through these channels
  • Collaborate with the lead generation team to track and optimize the funnel, improving conversion rates from marketing qualified leads to sales
  • Track and report on the performance of all marketing initiatives using data-driven insights to improve future campaigns and achieve marketing KPIs

Benefits

  • A fast-paced and collaborative environment
  • Competitive compensation
  • Stock options at a well-funded startup
  • 100% medical, dental and vision coverage for you and 50% for your family on our base plans. (US Employees & Canadian Employees)
  • 401(k) plan with 4% company matching (US Employees)
  • 4 weeks PTO and 5 health days
  • 18 holidays
  • Performance-based bonuses (US & Canadian Employees)
  • Remote first culture

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