Remote Senior Product Marketing Manager

Summary

Join our Marketing Team at Whatagraph as a proactive and driven Senior Product Marketing Manager, collaborating with cross-functional teams to refine positioning, define value propositions, and execute go-to-market strategies.

Requirements

• At least 4+ years of experience in Product Marketing at a B2B SaaS company
• Proven ability to execute impactful product launches and shape their positioning and messaging
• Excellent storytelling and copywriting skills with public speaking experience
• Strategic and analytical thinking
• Strong capacity to understand and connect with the target audience's needs, challenges, and perspectives
• Market and competitor research experience
• Experience in working cross-functionally with Product and Sales teams
• Proactive approach and a high sense of ownership
• Native-level proficiency in English
• Excellent project management skills

Responsibilities

• Positioning: Collaborate with the Leadership, Product, and Revenue teams to refine Whatagraph’s positioning and define differentiating value
• Messaging: Articulate Whatagraph’s value through clear messaging and value propositions. Be ready to train the broader company and ensure the messaging is consistent and fully adopted across all touchpoints
• Product launches: Create and execute go-to-market strategies and project manage product feature launches
• Market Research: Conduct customer and prospect interviews, launch surveys, and use other ways to better understand our Ideal Customer Profile's pain points and perceptions of Whatagraph
• Competitive Intelligence: Stay on top of our competitor capabilities and strategies to maintain an up-to-date battle cards library
• Revenue Team Enablement: Collaborate closely with Sales and Customer Success teams and create content that helps communicate the product's value. Think of product feature one-pagers, how-to videos, and case studies
• Customer Marketing: Execute customer marketing activities such as product update newsletters, social media posts, and webinars
• Training: Become a Whatagraph product expert and train other company members on product use cases and capabilities when required

Benefits

• A gross salary: €4000 - 6000 gross/month. The final offer will depend on experience, competencies, and expectations
• Quality medical care when you need it with our private health insurance
• Paid wellness days to keep your well-being in check