Remote Senior Product Marketing Manager

Summary

Join Mark43's team as a Product Marketing Lead to drive growth and customer success through go-to-market strategies, product positioning, and cross-functional collaboration.

Requirements

• 7 + years of experience in product marketing, preferably within an enterprise SaaS software company or for a company with public sector customers
• Track record of crafting and executing go-to-market plans from research to concept to launch and adoption
• Proven ability to influence and lead cross-functional teams; Track record of accepting feedback and adjusting your approach as you learn
• Excellent written and verbal communication skills

Responsibilities

• Develop product positioning and messaging that differentiates Mark43 in the market
• Own the go-to-market strategy for the Mark43 Public Safety Platform and drive the execution of launch plans
• Drive co-marketing with partners, working with their marketing team and ours to develop and execute programs that raise awareness and generate leads
• Contribute to the product development process through a deep understanding of what the customer values
• Create and maintain a library of sales tools and content to communicate product value propositions to customers and prospects, enable internal and external teams, and drive user adoption
• Work cross-functionally to ensure all relevant teams across the organization are kept informed of go-to-market activity
• Track competitive and market intelligence, distill and share insights across the broader organization

Benefits

• Health insurance
• Paid time off
• 401k with a company match