Verasity is hiring a
Retention Marketing Analyst

Summary

Join PrizePicks, the fastest growing sports company in North America, as a Data Analyst experienced in Retention Marketing. This data-centric role is vital for building and maintaining analytics tools and workflows. Candidates who can flex their SQL skill set and analyze essential data to guide decision-making will stand out the most.

Requirements

• 2+ years of Data Analytics experience in an ecommerce, direct-to-consumer or retail environment (retention marketing domain experience preferred)
• Advanced knowledge of SQL, including comfort with analytic functions, window functions, and common table expressions
• 2+ years’ experience using data visualization tools (Tableau preferred) & scripting languages (Python)
• Advanced ability to draw insights from analysis, supported by data, and clearly communicate them to stakeholders, including senior management
• Intellectual curiosity, and solid understanding in data sources and ecosystems, with the ability to see from the brand’s business lens
• Strong communication skills, both written and oral

Responsibilities

• Own the topic of retention loyalty program analytics through segmented gamified strategy, creating a personalized user experience, and optimizing reinvestment spend
• Perform A/B testing to understand the effects of different loyalty aspects on user behavior and retention
• Create, understand, and identify opportunities within the loyalty program
• Develop data collection, data analysis and business intelligence reporting systems to measure and inform business strategy for a new loyalty program and general retention strategy
• Create presentations and written documents with little guidance, and present to both technical and non-technical audiences in an effective way, articulating ideas and opinions clearly and efficiently
• Collaborate with decision-makers on the Retention Marketing team to understand their goals, and proactively identify opportunities to use data to develop new insights, guide strategy, and improve business results

Benefits

• Company-subsidized medical, dental, & vision plans
• 401(k) plan with company match
• Long-term incentives and bi-annual bonus
• Uncapped PTO to encourage a healthy work/life balance (2-week MINIMUM required!)
• Generous paid leave programs, including 16-week paid parental leave and disability benefits
• Workplace flexibility and modern work schedules focused on getting the job done, not hours clocked
• Company-wide in-person events and team outings
• Lifestyle enhancement program
• Company equipment provided (Windows & Mac options)
• Annual performance reviews with opportunities for growth and career development