Sales Planning Manager

Summary

Join Anaplan's growing Industry and Solutions Marketing team as a Sales Planning Solution Manager! Based preferably in San Francisco, you will be a key stakeholder, revolutionizing Sales Performance Management (SPM) and supporting the growth of our cutting-edge solutions. You'll collaborate with various teams (Product, Sales, GTM Operations, Competitive Intelligence, and Marketing) to create impactful content showcasing Anaplan's SPM advantages. Responsibilities include supporting solution marketing and sales enablement, developing sales tools, researching market trends, and supporting sales play and application launches. You will also contribute to broader team efforts like evangelizing solutions at conferences and developing the SPM social media strategy. This role requires significant B2B enterprise product marketing or presales experience and strong communication and analytical skills. Anaplan offers a competitive salary and a commitment to diversity, equity, inclusion, and belonging.

Requirements

• 5+ years related B2B enterprise product marketing or presales experience, ideally in one or more of the following areas: sales forecasting, sales planning, incentive compensation management, revenue intelligence, revenue orchestration, marketing performance management, and AI/ML
• Content creation and strategic messaging skills, including a showcase of work delivered elsewhere
• Proven capability to influence senior executives and purchasing stakeholders with messaging and content
• Demonstrable GTM / launch experience
• High energy, creativity, can-do attitude, agility, ability to manage multiple priorities, and bias-for-action with exemplary results
• Strong analysis and communication skills in writing and content development

Responsibilities

• Support solution product marketing and sales enablement plans to support revenue objectives of growing existing ACV and acquiring new customers in the sales performance management domain
• Partner with Sales Applications Product team to develop messaging and positioning, build and deliver sales tools across the sales cycle, including customer stories, sales wins, partner stories, and other sales tools and sales content, to enable sales teams to communicate the value of Anaplan effectively
• Research buyer personas and market trends, via both primary and secondary research to identify potential market opportunities and messages for Anaplan’s SPM line of business
• Support sales play and application launches by building messaging in collaboration with Product and GTM functions, craft marketing plans, drive, and support partner enablement in collaboration with partner marketing
• Discover and document complex buying/selling processes involving multiple decision-makers for software and solution purchases and translate them to successful GTM strategies
• Support the broader team to evangelize our solutions at conferences, and tradeshows, to analysts and customers
• Develop the SPM social media strategy for LinkedIn, Twitter, and other platforms to deliver messaging and positioning

Benefits

Base Salary Range: $117,000 — $168,000 USD