FCP Euro is hiring a
SEM Manager

Summary

FCP Euro is seeking a skilled SEM Manager to oversee Paid Search initiatives with direct P&L accountability. The role involves driving SEM performance improvements, managing budget allocations, optimizing account structure, delivering reports, and cross-functional collaboration. The ideal candidate has a Bachelor's degree, 5+ years of experience in senior SEM roles within the eCommerce sector, technical marketing expertise, and proficiency in large scale SEM management tools.

Requirements

• Bachelor's degree in Marketing, Data Science, or related field. Advanced degrees or relevant certifications are a plus
• Minimum 5 years of experience in senior SEM roles within the eCommerce sector, managing large budgets at scale
• Proven track record of accomplishing high levels of search revenue, traffic, new customers or similar performance
• Excellent communication skills with the ability to articulate ideas clearly and collaborate effectively with cross-functional teams
• High-level of technical marketing expertise, not limited to but including SEM, SEO, marketing analytics, data infrastructure
• Experience using large scale SEM management tools (ex. SA360, Google Ads Editor, Marin, Kenshoo, etc.)
• Experience with MMM
• Experience using SQL, Python, or similar languages

Responsibilities

• Drive SEM performance improvements in CAC, New Customer, Revenue, and Contribution Profit targets
• Test new tactics and strategies to unlock growth and efficiency
• Optimize budget allocations towards best overall returns
• Increase FCP Euro Share of Search in target markets with increasing efficiency
• Manage account structure and identify opportunities to tap into performance signals more effectively
• Manage market keyword & penetration strategy across SEM
• Deliver and refine reports on performance across search channels, execution against strategy, and upcoming targets
• Drive cross-functional relationships to align marketing efforts with company goals

Preferred Qualifications

Experience within automotive, or other highly technical retail industries, is highly desirable

Benefits

This is an exempt salaried role with a base salary of $85,000 - $115,000 depending on experience, with a total compensation opportunity of $92,500 to $125,000 annually