Senior Account Executive, Integrated Communications

Summary

Join Praytell, a top-rated marketing and creative communications agency, as a Senior Account Executive. You will build strong client relationships, contribute to integrated campaigns across PR, influencer, and social media, and manage campaign timelines and budgets. This role demands excellent communication, creative problem-solving, and a results-oriented approach. You'll support clients across various practice groups, with experience in travel and/or sports being a plus. Praytell offers a collaborative and supportive environment with numerous benefits and perks.

Requirements

• Excellent communication skills
• Creative problem-solving
• Focus on delivering results that align with client objectives

Responsibilities

• Start with ‘Yes’: Balance optimism with practicality to propose feasible solutions
• Spidey Senses in Tune: Demonstrate the ability to anticipate client concerns and mitigate risks effectively
• No Ego, No B.S.: Model humility by prioritizing solutions and results over personal credit
• Trust & Transparency: Build deeper client trust by delivering on promises and addressing issues directly and professionally
• Sense of Humor & Short Memory: Encourage positivity within the team by managing setbacks with grace and humor
• Spirit of Partnership: Strengthen relationships by taking ownership of client needs and exceeding expectations
• Brand & Business Expertise: Demonstrate a strong understanding of client goals across PR, influencer, and social disciplines, contributing actionable ideas to campaigns
• Time & Budget Tracking: Oversee some parts of a campaign budgets and timelines, anticipating challenges and proactively addressing them
• Workflow Management: Lead cross-functional workflows for integrated campaigns, ensuring seamless execution and delivery
• Staffing: Ensure all time entered accurately via Harvest and flag if going under or over hours
• Employee Development: Lead by example, offering mentorship and coaching across junior levels while contributing to performance evaluations
• Client Communication (Emails/Status Calls): Serve as a point of contact for clients on key projects, confidently managing discussions during status calls and meetings
• Written Materials: Ensure all written deliverables, such as media materials and campaign updates, are polished and meet client expectations
• Deck Development: Contribute to the creation of decks, providing strategic input and ensuring alignment with client objectives
• Presentation Skills: Lead presentations for mid-level campaigns or projects, delivering clear, engaging, and actionable insights
• Channel Audits (Earned, Social, Influencer): Lead channel audits, synthesizing data into comprehensive insights and presenting findings to clients
• Target Audience Analysis (Earned, Social, Influencer): Translate audience insights into tailored pitches, channel approaches, etc. considering category nuances and client goals
• Channel Fluency & Strategies (Earned, Influencer, Social): Propose integrated strategies leveraging earned, influencer, and social channels, ensuring alignment with KPIs
• Newsjacking/Trend-to-Earned Ideas: Lead the development of timely, trend-based concepts for earned, influencer, and social campaigns, ensuring feasibility
• Earned Media: Conceptualize and pitch high-impact seasonal or evergreen ideas, including standout media events or mailers
• Influencer or Talent Partnerships: Drive ideation for innovative partnerships with influencers or talent that enhance client visibility and engagement
• Social Media: Propose creative, integrated social campaign ideas, leveraging platform-specific trends
• Brand Campaign Concepts: Brainstorm and refine big-picture concepts that align with client strategies and objectives
• Earned Media: Conduct media outreach for key campaigns, secure coverage, and build ongoing relationships with priority media contacts. Drive media strategy and pitch angle development
• Influencer: Engage more deeply in influencer campaigns including contracting, ensuring alignment with campaign objectives and client goals
• Social Media: Coordinate with creatives and strategists to develop integrated social campaigns, leveraging insights from social listening
• Data Analysis & Interpretation: Interpret campaign data to uncover trends, patterns, and actionable insights
• Strategic Recommendations: Translate data into impactful recommendations, supporting client decision-making
• Stakeholder Communication: Lead portions of reporting calls, effectively communicating key metrics and insights
• Goal Alignment & Performance Metrics: Ensure campaign strategies align with KPIs, tracking progress against benchmarks

Preferred Qualifications

Travel and/or sports experience

Benefits

• Salary: $68,000-$80,000
• Comprehensive health care (Medical, Dental, Vision)
• Employee Stock Ownership Plan (ESOP), where you receive shares of Project Worldwide, our parent company, for every year you work here
• Traditional and Roth 401(k) options with an annual employer contribution based on company performance
• Flexible Time Off (FTO), more than a dozen company holidays and mental health days
• Flexible work locations within the US, remote is a-ok! We also have physical hubs and offices in LA, SF, Austin, Chicago and New York
• Flex Fridays, aimed to keep Fridays meeting-free (with exceptions) for focused work and providing you space to support your personal wellbeing while delivering great client service
• Access to our Employee Assistance Program (EAP) giving you and your family access to mental health resources, family and relationship support, career resources, legal and financial services, discounts and more
• Paid parental leave and fertility support programs
• Training and team-building programs and activities
• Camp Praytell, our company offsite (eligibility based on employee start date)
• Our wonderful Employee Resource Groups (BEACON, Compañeros, elevAsian, Herizon and Prism)