Summary
Join 1Password as a Sr. Content Marketing Manager and help shape the company's voice in cybersecurity. You will create high-quality content that showcases 1Password's leadership, advances its multi-product platform, and builds trust with security buyers. This remote role (US or Canada) requires at least six years of experience in cybersecurity content writing and a deep understanding of the industry. You will collaborate with cross-functional teams, develop content strategies, and leverage AI tools to optimize workflows. The role offers a competitive salary, comprehensive benefits, generous PTO, and equity grants.
Requirements
- Proven experience as a Sr. Content Marketing Manager, Sr. Writer, or a similar senior role for a cybersecurity company
- At least six years of experience writing content, with experience working for companies targeting cybersecurity
- A deep understanding of the cybersecurity industry, trends, and technologies, and the ability to construct persuasive storytelling for security and IT audiences
- Experience sourcing and working with external agencies, vendors, individual freelancers, and budgets
- High journalistic standards, communicators, and presenters of content ideas
- Exceptional storytelling skills, with the ability to craft and guide narratives that resonate with technical audiences, building trust and engagement at every stage of the buyer's journey
- Demonstrated critical and creative thinking skills with a collaborative approach to supporting a cross-functional team through complex content marketing challenges
- Proficiency in buyer journeys for B2B cybersecurity executives and practitioners
- Eager to push the boundaries of traditional content marketing with a passion for innovation, exploring new formats, platforms, and approaches to deliver exceptional audience experiences
Responsibilities
- Develop high-quality, long-form editorial content that engages security and IT leaders. Ensure the content is deeply researched, thought-provoking, and aligned with industry trends
- Craft insightful, forward-thinking content that positions 1Password as a trusted voice in cybersecurity. Develop compelling narratives highlighting industry challenges, emerging trends, and innovative solutions
- Deliver a diverse range of content, including core web pages, campaign landing pages, and sales materials, ensuring clarity, impact, and brand alignment
- Act as a key editor for the Content team, upholding quality standards and ensuring messaging consistency across all assets
- Develop a deep understanding of our buyers' challenges and how 1Password solutions drive key business outcomes. Translate insights into compelling narratives
- Work cross-functionally with marketing, product, and sales teams to strategize, develop, and implement content that powers campaigns and product launches
- Shape and execute content marketing strategies that support growth initiatives, ensuring alignment with company goals and market positioning
- Partner with teams across the organization to craft compelling stories about campaigns, product innovations, and thought leadership
- Stay ahead of cybersecurity trends, competitive movements, and market shifts, informing content strategy with timely insights
- Write and edit across content types, ensuring brand voice is consistent, engaging, and impactful across all touchpoints
- Leverage AI tools to optimize editorial workflows, streamline content production, and enhance research capabilities
- Leverage SEO best practices to increase domain authority, enhance organic search performance, and grow audience engagement. Use data-driven insights to refine content strategies
Benefits
- Maternity and parental leave top-up programs
- Wellness spending allowance
- Generous PTO policy
- Company-wide wellness days off scheduled throughout the year
- Wellness Coach membership
- Comprehensive health coverage
- Company equity for all full-time employees
- Retirement matching program
- Training budget, 1Password University access, and learning sessions
- Free 1Password account (and friends and family discount!)
- Paid volunteer days
- Employee-led DEIB programs and ERGs and ECGs
- Fully remote environment
- Peer-to-peer recognition through Bonusly
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