Senior Content Specialist

Summary

Join Terakeet as a (Sr.) Content Specialist and become a creative storyteller, bringing digital voices to life and supporting content strategy creation. You will craft content strategy visions and ensure their execution, aligning with client business goals. Leveraging user-focused strategies, you'll produce engaging web copy and content for various online platforms. Your responsibilities include writing compelling brand voice stories, conducting market research, and staying updated on content marketing best practices. You'll collaborate with teams, present to clients, and maintain high standards of copywriting. This role requires strong writing, editing, and communication skills, along with a deep understanding of content's business value.

Requirements

• 4+ years of experience in writing for traditional or digital agencies, in-house marketing or communication teams
• A proven track record of creative ability and judgment, successful client contact experience, the ability to work collaboratively with account management, excellent presentation skills, successful experience in managing creative teams and multiple accounts, and the commitment to go the extra mile in time and effort to produce the very best work
• A deep understanding of how content can drive cross-channel business value
• Excellent grammar, writing, copy-editing and communication skills, including the ability to adapt writing style to appeal to different audiences and adhere to established brand voices
• Passionate about excellent writing that is thoughtful, meaningful, provocative at times, clear and inspiring
• Writing style to appeal to different audiences and adhere to established brand voices
• Strong critical thinking skills

Responsibilities

• Write the brand voice story for our clients across all channels, maintaining consistency
• Leverage user-focused strategies within copy production and strategic recommendations for clients’ web copy
• Create organic SEO–focused web copy for brands and/or individuals in a variety of industries
• Produce or procure content for various online outlets such as blogs, websites, business directories, and social media as needed to support customer deliverables
• Revise, edit, and proofread creative Content as needed
• Ensure consistency and efficacy of copy throughout all creative
• Maintain high standards of copywriting and exercise quality control
• Conduct industry research, market research, gap, and competitor analysis to drive insights that inform constant iteration of our strategy
• Stay current on content marketing best practices and techniques, as well as all trends relating to the clients’ category, to strategize on effective and engaging web content
• Develop presentations and deliver them to clients as necessary

Preferred Qualifications

• Basic HTML coding ability and understanding of WordPress and other content management system (CMS) platforms
• Experience working with remote teams, and demonstrated empathy for regional needs and preferences
• Experience working with material in the related fields: Legal, Finance etc

Benefits

Salary range for this role is $75,000 to $113,000