Senior Director, Alliances

Huge
Summary
Join Huge, a leading independent design and technology company, as a Strategic Alliances & Partnership professional to develop and execute a partner strategy that fuels growth across various sectors. You will manage a portfolio of strategic alliances, shaping go-to-market strategies, driving demand generation, and scaling partnership adoption. This role demands strong relationship-building skills, both internally and externally, and a passion for high-growth environments. You will be responsible for developing alliance plans, acting as the primary contact for partners, leading go-to-market activation, and collaborating with various teams to drive demand and adoption. The ideal candidate possesses extensive experience in strategic alliances, a strong understanding of the digital experience space, and exceptional communication skills. This remote position offers the opportunity to significantly impact Huge's partner ecosystem.
Requirements
- Relevant alliance/partnership experience either on the services or software side
- 10+ years overall work experience in digital experience space
- Self-starter. Equally comfortable taking direction from leadership and peers
- Great track record for maintaining partner relationships and experience in enabling sales organizations to sell with partners
- Strong product/tech sensibility, and comfort with considering basic technical feasibility of partner solutions
- Executive presence working with senior leadership within Huge and within partner organizations
- Exceptional verbal and written communication skills
- Creating executive presentations and external sales presentations
- Leading in-person/virtual presentations internally or externally
- Creating strategic briefs and plans
- In-depth experience operating within and project managing cross-functional teams (product management, customer success, legal, finance, marketing, engineering, etc
- Partner experience with Google Cloud Platform
Responsibilities
- Represent the strategic objectives and interests of Huge to deepen partnerships and amplify Hugeโs visibility in partner networks
- Develop specific alliance plans to include annual & quarterly goals, marketing, and enablement
- Partnering with the Huge Growth and Technology teams to execute and scale
- Be the primary point of contact for 1-3 partners throughout the partner lifecycle
- Leading the GTM activation in partnership with peers in Growth and Marketing
- Partnering with the Huge Growth & Commercial team for inbound and outbound opportunities
- Establishing the connection with the sales team at the respective partner
- Work with sales teams to implement co-selling campaigns & activities to drive demand and unlock qualified pipeline
- Work with the broader organization at Hero Digital to support partner marketing events, technical enablement, account discovery, and sales support as needed
- Serve as a partner advocate to drive adoption at Huge and equally to increase Huge adoption within the partner organization
- Contribute to growing the partnership by nurturing a long-term relationship, fostering a deep understanding of the partnerโs objectives, values and being laser-focused on tracking and managing to KPIs
Preferred Qualifications
- Partner experience with DXP platforms such as Adobe and Optimizely is a plus
- Previous experience at an agency or consultancy is preferred