Senior Director, Product Management - Advertising

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6sense

πŸ’΅ $219k-$329k
πŸ“Remote - United States

Summary

Join 6sense as a Senior Director of Product Management for Advertising and lead the growth of our digital advertising business. You will advance on-platform and off-platform advertising capabilities, cultivate strategic relationships with vendors, and integrate AI into our ad platform. Responsibilities include launching CTV capabilities, building a new agency program, overseeing ad operations, and supporting strategic customer opportunities. You will lead a team of product managers and collaborate with cross-functional teams in a remote-first environment. This role requires extensive experience in digital advertising and SaaS, with a proven track record of scaling advertising businesses. The ideal candidate will possess strong financial acumen and be comfortable navigating complex technical and legal workstreams.

Requirements

  • 10+ years in digital advertising and SaaS, with at least 5 years in senior product leadership roles
  • Deep experience in programmatic advertising, including working with DSPs, SSPs, and media buying agencies
  • Proven track record of scaling advertising businesses, especially one serving B2B clientele, ideally including building or growing a buying platform
  • Demonstrated ownership of large-scale advertising businesses with $50M+ in media spend
  • Strong grasp of performance marketing KPIs, operational metrics, and reporting workflows
  • Financial acumen, including responsibility for forecasting, pricing, invoicing, and vendor management
  • Collaborative, analytical, and operationally rigorous with a bias for action
  • Comfortable navigating complex technical, legal, and financial workstreams

Responsibilities

  • Define and execute the vision and roadmap for our advertising platform across channels, formats, and customer segments
  • Lead the end-to-end product lifecycle in collaboration with engineering, design, and analytics
  • Drive innovation through the integration of AI and automation into advertiser workflows
  • Identify and build strategic partnerships with DSPs, SSPs, data providers, agencies, technology vendors, and walled gardens
  • Launch and lead a new agency program to expand sales and activations
  • Collaborate with sales and customer success to accelerate adoption and revenue
  • Directly manage over $200M in annual customer ad spend
  • Own financial processes, including monthly invoicing, vendor payments, pricing strategy, forecasting, and internal financial reporting
  • Optimize ad operations for accuracy, efficiency, and scalability
  • Collaborate across legal, finance, and technical domains to support cross-functional initiatives and ensure compliance and alignment
  • Act as a senior business leader and product evangelist within the company and externally, especially with our sales and customer success teams
  • Mentor and grow a high-performing, globally distributed product team

Preferred Qualifications

  • Experience launching or scaling CTV or ABM products
  • Background in AI-driven ad products or B2B SaaS platforms
  • MBA or advanced technical/business degree

Benefits

  • Health coverage
  • Paid parental leave
  • Generous paid-time-off and holidays
  • Quarterly self-care days off
  • Stock options

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