Senior Growth Marketing Associate, Content

Summary

Join Maven Clinic as a Senior Growth Marketing Associate and contribute to the development and execution of content strategies for B2B and B2B2C audiences. Collaborate with cross-functional teams to create engaging content, including webinars, blog posts, and videos. Manage content production and hosting, identify opportunities for repurposing, and support Maven's SEO program. This role requires 3+ years of experience in content marketing, strong writing skills, and exceptional communication abilities. Maven offers a flexible hybrid work model and a competitive benefits package, including health insurance, paid parental leave, and professional development opportunities.

Requirements

• 3+ years of experience in content marketing, experience in both B2B and B2B2C content preferred
• A strong understanding of digital and traditional marketing channels, and a creative approach to content
• Ability to write engaging, effective, on-brand, grammatically correct copy
• Ability to work within an existing brand voice and carry it through consistently across various messaging channels
• Ability to meet deadlines and effectively manage several requests at once
• Ability to accept and act on constructive feedback
• Exceptional collaboration and communication skills to work effectively with cross-functional teams

Responsibilities

• Support the webinar strategy for our B2B and B2B2C audiences, including talking points and slide creation, speaker preparation, sales and client success enablement materials, hosting, and light event logistics management
• Manage production and hosting of new B2B2C content, including sourcing new content, creating assets in Canva, updating existing content, and hosting content pieces in Highspot and Canva
• Identify and execute on opportunities for content repurposing across channels (email, video, and account-based marketing)
• Contribute to Maven’s video strategy, including identifying appropriate themes and campaigns for video content, writing scripts and storyboards, and repurposing long-form video assets like webinars into short-form clips
• Support Maven’s SEO content program, including blog planning, freelance writer management, SME quote sourcing, and publishing on Webflow
• Contribute to the B2B content & campaign strategies and lead the B2B2C strategy, including ideating relevant key themes, identifying supporting content assets, and planning content production in partnership with Copy Leads
• Monitor performance of content assets to help inform the B2B and B2B2C content strategies

Preferred Qualifications

• Healthcare, agency, or high-growth startup experience
• Canva (or similar platform) experience
• Experience with AI-powered video editing software (like Capsule or similar)

Benefits

• For candidates in NYC, CO, or CA, the base salary range for this role is $85,000 - $110,000 per year. You will also be entitled to receive stock options and benefits
• Maven embraces a flexible hybrid work model
• Maven for Mavens: access to the full platform and specialists, including care for mental health, reproductive health, family planning and pediatrics
• Whole-self care through wellness partnerships
• Hybrid work, in office meals, and work together days
• 16 weeks 100% paid parental leave and new parent stipend (for Mavens who've been with us for six months plus)
• Annual professional development stipend and access to a personal career coach through Maven for Mavens
• 401K matching for US-based employees, with immediate vesting